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emarsys eMarketing Systems

<div>SAP&rsquo;s Customer Experience (CX) organization is seeking a dynamic Product Marketing Manager to support the launch and growth of our innovative marketing and engagement solutions. This role is pivotal in driving go-to-market (GTM) execution, ensuring launch readiness, and enabling cross-functional collaboration for new and evolving products within the SAP CX portfolio. 
About the Role:
The ideal candidate demonstrates strong GTM discipline, exceptional collaboration skills, and a passion for translating complex product value into compelling stories that drive adoption, usage, and market impact. 
Key Responsibilities:<ul><li>
Go-to-Market Planning &amp; Execution: Support the planning, execution, and optimization of go-to-market initiatives and product launches across SAP&rsquo;s marketing and engagement solutions.</li><li>
Strategic Positioning &amp; Messaging: Partner with other product marketers to develop impactful positioning, messaging, and enablement content for new releases, campaigns, and global field activation.</li><li>
Content Creation &amp; Management: Contribute to the creation and continuous maintenance of high-quality internal and external content, including website copy, launch guides, product collateral, and thought leadership pieces.</li><li>
Cross-Functional Collaboration: Coordinate cross-functionally with Product Management, Demand Generation, Sales, and SAP CX Product Marketing to ensure alignment across all launch and lifecycle programs.</li><li>
Sales &amp; Partner Enablement: Assist in building and distributing effective sales and partner enablement materials, such as presentations, solution briefs, and videos, to drive business growth.</li><li>
Adoption &amp; Engagement Programs: Support adoption and release marketing programs aimed at driving awareness, engagement, and usage of key product capabilities.</li><li>
Project Management: Provide project management and organizational support across GTM workstreams, customer storytelling initiatives, and integrated campaign activation.</li><li>
Event Management: Support event preparation and execution for major industry and SAP events, ensuring flawless brand representation.</li></ul> 
Skills and Qualifications:<ul><li>
Experience: 3&ndash;5 years of relevant experience in product marketing, go-to-market (GTM), or field enablement roles, ideally within B2B SaaS or Customer Experience (CX) technology.</li><li>
Communication Skills: Strong written and verbal communication skills, with the ability to simplify and articulate complex value propositions effectively.</li><li>
Organization &amp; Proactivity: Highly organized, proactive, and comfortable managing multiple projects and stakeholders simultaneously.</li><li>
Cross-Functional Collaboration: Experience supporting cross-functional teams and contributing to GTM execution in a fast-paced, matrixed organization.</li><li>
Technical &amp; Commercial Collaboration: Demonstrated ability to collaborate effectively with both technical and commercial teams, bridging the gap between product development and market needs.</li><li>
Attention to Detail: Keen attention to detail and a commitment to producing high-quality deliverables.</li><li>
Adaptability: Ability to thrive in a dynamic environment and adapt to changing priorities.</li><li>
Travel: Willingness to travel up to 10-15% for industry events, client meetings, and other business-related activities.</li></ul> 
Why Join Us?<ul><li>
Impactful Role: Play a critical role in shaping the success of SAP&rsquo;s marketing and engagement solutions.</li><li>
Innovative Culture: Work in a collaborative, inclusive environment that values innovation and continuous learning.</li><li>
Career Growth: Opportunities for professional development and growth within a leading global technology company.</li></ul>
If you are passionate about driving product success, thrive in a dynamic, collaborative environment, we encourage you to apply. Join SAP and be part of transforming the customer experience landscape!</div>

Product Marketing Manager

Join emarsys eMarketing Systems and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

emarsys eMarketing Systems

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Product Marketing Manager