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Heytech Limited
PPC Executive / Shopping Ads Specialist
Location:
Karachi, Pakistan
Department: Marketing
Job Description
"Please read the full post / requirments and salary bracket before you apply"
Job Description:
We are looking for a PPC Executive to run our PPC campaigns and monitor paid search budgets. To handle merchant center and In this role, you should be well-versed in the principles of search engine marketing (SEM) Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)
Responsibilities:
- Participate in forming effective paid search strategies
- Stay informed about market trends and competitors, providing recommendations for staying ahead in the online retail space.
- Maintain effective communication with the team and, provide insights, reports, and recommendations to ensure client satisfaction and success.
- Launch and optimize various PPC campaigns
- Oversee accounts on search platforms (e.g. Google AdWords, Bing)
- Be involved in keyword selection and audience targeting
- Monitor budget and adjust bids to gain better ROI
- Track KPIs to assess performance and pinpoint issues
- Produce reports for management (e.g. dashboards)
- Write attractive and concise copy for adverts
- Suggest and develop new campaigns across multiple channels
- Maintain partnerships with PPC ad platforms and vendors
- Find ways to reduce risk of click fraud
- Keep abreast of PPC and SEM trends
Skills / Requirement:
- E-commerce (USA, UK, Canada)
- 1-2 years experience as a PPC Executive
- In-depth knowledge of merchant center / Shopping ads
- Juniors can apply if they have worked on merchant center
- A degree in digital marketing or having a Google Ad certification. (plus point
Timings: 9 am to 6 pm
Salary: 50k to 90k
Location: Gulshan e Iqbal Onsite
Job Type: Full-time
Pay: Rs40,000.00 - Rs90,000.00 per month
Work Location: In person

Heytech Limited
PPC Executive / Shopping Ads Specialist