We are looking for a highly motivated and results-driven SEO Specialist to join our marketing team. The ideal candidate will be responsible for developing and implementing effective search engine optimization (SEO) strategies to improve the visibility and ranking of our websites in search engine results. You should have a solid understanding of SEO best practices, keyword research, on-page and off-page optimization, and analytics.

Key Responsibilities:

• Conduct keyword research to guide content teams and support overall marketing objectives.
• Develop and implement link-building strategies.
• Optimize website content, landing pages, and blog articles for search engines.
• Perform ongoing technical SEO audits and identify areas for improvement.
• Collaborate with content, design, and development teams to ensure SEO best practices are properly implemented.
• Monitor and analyze website performance using tools such as Google Analytics, Google Search Console, and SEMrush/Ahrefs.
• Stay up to date with the latest SEO trends, algorithm changes, and industry updates.
• Prepare performance reports and present key insights to stakeholders.

Requirements:

• Proven experience as an SEO Specialist or similar role.
• Solid understanding of search engine algorithms and ranking methods.
• Experience with SEO tools .
• Proficiency in Google Analytics, Google Search Console, and other relevant tools.
• Familiarity with website platforms like WordPress, Shopify, etc.
• Strong analytical and problem-solving skills.
• Excellent communication and organizational skills.
• Basic knowledge of HTML/CSS is a plus.

Preferred Qualifications:

• Bachelor’s degree in Marketing, Communications, Computer Science, or a related field.
• Experience in technical SEO and international SEO.
• Certification in SEO/Google Analytics is an added advantage.

Job Type: Full-time

Work Location: In person

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