Job Title:
Assistant Marketing Manager
Location:
Gurgaon
Experience Required:
2-3 years
About Us:
Wellbeing Nutrition is revolutionising the nutraceutical industry by providing high-quality, science-backed supplements and wellness products directly to consumers. Our mission is to empower individuals to take control of their health and well-being through education, transparency, and access to premium nutritional products.
Responsibilities:
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Looking for a dynamic individual having experience of managing ads on marketplaces like Amazon, Flipkart
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Should be able to independently work on creation of PLA/PCA campaigns
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Should be able to prepare, discuss and plan monthly DSP and on platform campaigns(not mandatory)
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Should be well versed with the campaign configuration, bid optimization, and campaign analysis
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Should be able to prepare business reports at Weekly, Monthly and yearly levels
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Should be well versed with the lower funnel metrics
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Should have at least an intermediate experience in Excel.
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Knowledge of Brand Insights is a plus
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Previous experience of association with a HPC brand is a plus plus but not mandatory.
Qualifications:
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Education
: Bachelor’s degree in Marketing, Business Administration, or a related field.
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Experience
: 2-3 years of relevant experience in digital marketing, specifically in managing ads on marketplaces like Amazon and Flipkart.
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Technical Skills
:
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Proficient in creating and managing PLA (Product Listing Ads) and PCA (Product Campaign Ads) campaigns.
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Strong understanding of campaign configuration, bid optimization, and performance analysis.
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Intermediate to advanced proficiency in Excel for data analysis and reporting.
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Familiarity with DSP (Demand-Side Platform) campaigns is a plus.
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Analytical Skills
: Ability to analyse campaign performance metrics and prepare detailed business reports on a weekly, monthly, and yearly basis.
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Communication
: Excellent verbal and written communication skills to effectively collaborate with cross-functional teams.
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Knowledge of Brand Insights
: Understanding brand insights and market trends is a plus.
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Industry Experience
: Previous experience in the health and personal care (HPC) sector is preferred but not mandatory.
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Personal Traits
: Highly organized, detail-oriented, and able to work independently in a fast-paced environment.