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Assistant Manager - Performance Marketing

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- Develop, execute, and optimize ad campaigns for clients on Meta (Facebook, Instagram) and Google Ads platforms.
- Collaborate with internal teams to understand client goals, target audiences, and performance KPIs.
- Conduct A/B testing, audience targeting, and performance analysis to ensure client satisfaction.
- Design custom ad strategies that align with each client’s unique objectives and growth plans.
- Provide detailed performance reports to clients, offering actionable insights for continuous improvement.
- Serve as the main point of contact for project managers, translating client requirements into actionable strategies.
- Proactively identify opportunities to enhance client strategies and propose new approaches for better performance.
- Internal and external stakeholder management.

Requirements:

- 3-5 years of hands-on experience managing ecommerce or retail client campaigns on Meta and Google Ads platforms.
- Strong track record of delivering ROI-positive campaigns for diverse clients across industries.
- Expert-level knowledge of Meta Business Manager and Google Ads, including campaign creation, bidding strategies, and audience targeting.
- Proficiency in analyzing and reporting key metrics such as CTR, CPA, and ROAS.
- Familiarity with tools like Google Analytics and Tag Manager for tracking and optimization.

Job Type: Full-time

Pay: Rs120,000.00 - Rs150,000.00 per month

Work Location: In person

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