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ASSOCIATE DIRECTOR OF SALES, CORPORATE

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Summary

Experience & Industry Knowledge

  • Minimum 7+ years of progressive experience in corporate sales within the hospitality or luxury travel sector.
  • In-depth understanding of B2B corporate travel partnerships, including Travel Management Companies (TMCs), multinational corporations, and global account structures.
  • Strong grasp of domestic and international corporate travel trends, evolving client expectations, and competitive market dynamics.
  • Proven success in leading and executing strategic sales initiatives to drive sustainable revenue growth.

Sales & Relationship Management

  • Lead business development efforts by identifying, targeting, and securing high-value corporate accounts.
  • Cultivate and maintain strong relationships with corporate clients, TMCs, and key decision-makers.
  • Negotiate complex contracts, preferred agreements, and long-term partnerships to maximize revenue.
  • Represent the brand at major corporate forums, networking events, and trade shows.
  • Collaborate with marketing and commercial teams to develop customized proposals, presentations, and campaigns for key accounts.

Strategic & Commercial Acumen

  • Conduct detailed market analysis and competitor benchmarking to refine sales strategies.
  • Develop innovative pricing structures and commercial models tailored to large-scale corporate accounts.
  • Utilize sales metrics, revenue data, and KPIs to evaluate performance, forecast growth, and optimize strategies.
  • Provide strategic insights to senior leadership on market positioning and revenue opportunities.

Operational Excellence

  • Partner with operations, reservations, events, and guest experience teams to ensure seamless service delivery for corporate clients.
  • Ensure adherence to brand standards and contractual obligations across all corporate transactions.
  • Drive process improvements and implement best practices to enhance efficiency and client satisfaction.

Leadership & Team Collaboration

  • Mentor and support Sales Managers and Executives, fostering a high-performance and growth-oriented culture.
  • Share market intelligence, client insights, and industry trends with peers and cross-functional teams.
  • Contribute actively to the broader commercial strategy by aligning corporate sales initiatives with organizational goals.

Qualifications

Qualifications

  • Bachelor’s degree in Business, Hospitality, Tourism, or a related field; MBA preferred.
  • Demonstrated success in corporate sales, business development, or luxury hospitality sales.
  • Strong presentation, proposal development, and client engagement skills.
  • Proficiency in CRM systems, reporting tools, and Microsoft Office Suite.

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