Job Family
Marketing(Campaign Management)
Job Description (Posting).
Key Responsibilities-
Manage the end-to-end content publishing process for the Corporate website using Drupal CMS, ensuring accuracy, consistency, and compliance with brand guidelines.
-
Partner with content, design, analytics, and IT teams to execute web updates, microsites, and campaign landing pages with speed and precision.
-
Establish and enforce governance around templates, components, metadata, and SEO tagging to ensure scalable and sustainable site management.
-
Monitor site performance and health: page load speed, uptime, accessibility compliance (WCAG 2.1+), and mobile responsiveness, in partnership with IT and infrastructure teams.
-
Implement operational best practices for QA, release management, and change tracking, including documentation of all site updates.
-
Coordinate with analytics teams to ensure accurate tagging and effective performance tracking for digital campaigns and experiences.
-
Contribute to ongoing CMS enhancements and participate in roadmap discussions around Drupal upgrades, integrations, and new digital features.
-
Maintain an organized content calendar and ensure updates align with campaign priorities and corporate messaging.
-
Train and support internal stakeholders on web publishing standards, workflows, and CMS functionality.
-
Stay current with industry trends in web operations, SEO, CMS technology, and accessibility compliance to drive continuous improvement.
KPIs and Success Metrics-
Website uptime and publishing SLA compliance
-
Page load speed and Core Web Vitals performance
-
Accessibility and SEO compliance scores
-
Accuracy and timeliness of content updates
-
Reduction in publishing errors / QA defects
-
Stakeholder satisfaction with web delivery quality
Required Skills and Experience-
Bachelor’s degree in Marketing, Communications, Computer Science, or related field.
-
5-8 years of experience managing CMS-based web operations for large, global organizations.
-
Hands-on experience with Drupal CMS (required); familiarity with HTML/CSS, JavaScript, and responsive design principles.
-
Strong understanding of SEO fundamentals, accessibility standards (WCAG), and website performance optimization.
-
Proven ability to manage multiple concurrent updates and projects in a structured, deadline-driven environment.
-
Experience collaborating with cross-functional stakeholders — marketing, IT, design, and analytics.
-
Experience with translation management systems (TMS) or machine translation tools.
-
Exceptional attention to detail, documentation discipline, and process orientation.
-
Strong communication and problem-solving skills.
Preferred (Nice-to-Have)-
Experience with other CMS frameworks (e.g., Adobe Experience Manager, Sitecore, or Headless CMS).
-
Knowledge of web analytics platforms (Google Analytics 4, Adobe Analytics, Looker Studio).
-
Familiarity with accessibility tools and testing frameworks.
-
Exposure to DevOps or Agile delivery environments.
-
Experience managing agency or vendor relationships for web development.
Qualification
Bachelor of Technology/ Engineering
Skill (Primary)
Modern Application Development-Visual Design-Adobe Photoshop CC