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Brand Executive JD ( Healthcare Domain )
Key Responsibilities:
Brand & Marketing Communication
Assist in developing and executing annual brand marketing plans.
Ensure brand consistency across all marketing materials, hospital collaterals, and digital platforms.
Coordinate with design and content teams for brochures, posters, hoardings, social media creatives, and patient information materials.
Support in the conceptualization and execution of campaigns for hospital departments, health check packages, camps, and events.
On-Ground Brand Activities
Execute hospital-based marketing events like CMEs, patient camps, wellness drives, and tie-ups with corporates or schools.
Oversee branding implementation at the hospital – signage, standees, direction boards, etc.
Liaise with vendors, printing agencies, and local partners for timely execution.
Internal Branding & PR
Support internal communication initiatives – newsletters, posters standees , events, and centre or hospital milestones.
Market & Competitor Analysis
Track competitor campaigns, pricing, and marketing activities.
Identify local marketing opportunities to strengthen brand visibility.
Required Skills & Competencies:
Strong understanding of healthcare marketing or service marketing.
Excellent communication and coordination skills.
Creative approach to branding and patient engagement.
Vendor and budget management experience preferred.
Qualifications:
Bachelor’s or Master’s degree in science + Marketing diploma
1–3 years of experience in brand management, preferably in healthcare, hospital, or pharma sector.
Job Type: Full-time
Pay: ₹20,000.00 - ₹30,000.00 per month
Application Question(s):
Work Location: In person
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