Business Development Executive

Job Title: Business Development Executive
Department: Sales & Business Development
Company: Rocklight
Reporting To: Sales/Business Head
Gender : Females

Role Objective

The primary responsibility of the Business Development Executive is to generate business growth through lead management, customer follow-ups, order coordination, and maintaining strong customer relationships. The role focuses on converting inquiries into sales and ensuring smooth dispatch and customer service operations.

Key Responsibility Areas (KRAs)1. Daily Planning & Execution

• Prepare the daily work plan and share it with management.
• Prioritize important customers and new lead lists.
• Submit EOD (End of Day) report including calls, orders, and follow-ups.

2. Lead Management & Conversion

• Attend Indiamart, Justdial, referrals, and inbound inquiries on time.
• Update leads in CRM / Excel tracker regularly.
• Focus on improving conversion ratio (calls → meetings → orders).

3. Order & Dispatch Coordination

• Coordinate with customers (including Subhash Ji and others) for order and bilty confirmation.
• Ensure timely billing and dispatch of orders.
• Share dispatch and courier details with customers.

4. Customer Relationship Management

• Maintain regular follow-ups with existing customers.
• Take feedback and ensure improvement in service experience.
• Build and maintain rapport with high-value clients.

5. Sales Support & Business Growth

• Plan and execute sales calls (Toxmo / Indiamart / field / telephone).
• Identify cross-selling and up-selling opportunities.
• Support monthly sales and collection targets.

6. Data Accuracy & Reporting

• Record all customer interactions (calls, meetings, deals) in system/records.
• Prepare daily and weekly reports for management review.
• Analyze data and suggest improvements for increased efficiency.

Key Performance Indicators (KPIs)KPIMeasurement StandardDaily CallsTarget vs. Actual achievementNew Leads GeneratedWeekly performance countLead to Order Conversion Rate% of leads convertedOrder & Builty Follow-upOn-time completion rateCustomer SatisfactionFeedback score / repeat ordersReporting AccuracyError-free documentation & timely reportingRequired Skills & Competencies

• Strong communication and follow-up skills.
• Basic MS Excel / CRM knowledge.
• Ability to build customer relationships.
• Target-driven and disciplined working style.

Job Type: Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Work Location: In person