Business Development Officer

Job Summary

We are looking for a Business Development Officer to lead offline outreach and student acquisition activities across Kerala. The role involves visiting institutions, conducting student sessions, participating in events, engaging with local communities, and generating steady leads for the admissions team. Applicants must submit a short self-introduction video along with their application.

Responsibilities

• Visit schools, colleges, and educational centers across Kerala as per daily/weekly plans
• Conduct seminars, workshops, and awareness programs for students
• Build strong relationships with Principals, HODs, faculty members, and community partners
• Collect, verify, and update student/parent information accurately in the CRM
• Support offline marketing initiatives including posters, brochures, and standees
• Build and manage agent networks and community-based lead sources
• Participate in education fairs, expos, campus events, and public outreach programs
• Identify and develop partnership opportunities with institutions and local businesses
• Track event performance, lead quality, conversions, and overall ROI
• Coordinate with Sales and Counseling teams for timely lead follow-up
• Drive walk-ins to learning centers through field outreach activities
• Maintain detailed logs of visits, events, and daily field activities
• Submit daily, weekly, and monthly reports
• Work with internal teams to execute campaigns and outreach initiatives

Requirements

• Bachelor’s degree in Marketing, Business, or any relevant field
• 0–3 years of experience in field marketing, outreach, or BTL activities
• Strong communication skills in English and Malayalam
• Ability to independently manage travel, events, and field operations
• Willingness to travel extensively across Kerala and meet monthly targets
• Proficiency in CRM tools, MS Excel, and Google Workspace
• Self-introduction video submission is mandatory

Job Type: Full-time

Pay: ₹20,000.00 - ₹22,000.00 per month

Application Question(s):

• Current salary?