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Partner with the Senior Category Manager and Category Director to help shape the future of Disney s Hardlines Toys category and contribute to the department s long-term vision by collaborating with diverse stakeholders at every stage, specifically focused on the MENA region.
Utilise market trends, commercial expertise, and consumer insights to create and implement effective strategies across departments, concentrating on Hardlines Toys in the MENA market, while remaining agile to seize emerging opportunities and foster new partnerships.
Take responsibility for the annual operating plan and quarterly forecasts for Hardlines Toys, clear objectives for valued licensees and collaborating with market leads, category specialists, franchise, marketing, product development, and finance teams to drive meaningful growth.
Develop and nurture positive relationships partners, both established and new, leading engagement, strategic planning, and joint business initiatives to advance Disney s Hardlines Toys portfolio in the region.
Lead contract negotiations for designated Hardlines Toys accounts within MENA, ensuring all key decision-makers, from global to local teams, are well informed at every step.
Work closely with creative teams and, where appropriate, the Global Interactive Experiences team to guide product development for Hardlines Toys relevant to the MENA region.
Support marketing campaigns that enable partners and retailers in MENA to bring Disney magic to fans through memorable toys and collectibles.
Champion the International Labour Standards (ILS) process, acting as the vital link between Hardlines Toys suppliers and Disney s ILS team to uphold the company s integrity and values within the MENA region.
Generate innovative ideas by proposing new business solutions and leading research projects focused on uncovering scalable, high-impact opportunities in Hardlines Toys for the MENA market.
Participate actively in market meetings, sharing expertise in the Hardlines Toys category, fostering collaboration, and ensuring Disney s strategies are effective throughout the MENA region.
Forge strong partnerships with Disney s market teams in MENA, sharing critical updates, strategies, and franchise news, especially for Hardlines Toys, while staying attentive to local needs and celebrating market diversity. Use these connections to exchange best practices and drive collective success.
Enhance partnerships with international Disney Consumer Products (DCP) teams by sharing knowledge and best practices to ensure Hardlines Toys licensing initiatives are best-in-class
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