Consumer Marketing Specialist

Core Responsibilities: -

• Implement marketing programs and activities on both short- and long-term levels and suggest necessary updates to maximize profitability.
• Prepare marketing studies and research, analyze data, and produce the necessary statistics to support marketing decision-making.
• Prepare statistics regarding patient satisfaction levels, study complaints, and propose solutions to improve satisfaction to the highest possible level.
• Implement and develop programs to enhance patient loyalty to the hospital, ensuring their optimal execution to achieve desired results.
• Coordinate internal and external conferences and events for the hospital and ensure their professional presentation.
• Monitor the media and press environment, communicate with advertising and PR agencies, and recommend the most suitable ones to promote the hospital’s services.
• Maintain and regularly update the patient database to ensure easy access when needed.
• Perform any other tasks requested by the direct manager, provided they do not conflict with hospital policies.

Qualifications: -

• Bachelor’s degree in a related field.
• 1 to 3 years of experience.