Content Marketing Manager

About ARC

At ARC, we help dealerships across the U.S. grow profitably through consulting, training, reinsurance, and our exclusive 20 Group programs.
We’re not just another consulting company — we’re “Where Dealerships Go to Win.”

ARC is in a major growth phase, aiming for $10 million in revenue in 2026, fueled by bold initiatives like our new podcast (Dealership DNA)*, an upcoming national book launch*, and powerful new inbound marketing systems.

We’re looking for a Content Marketing Specialist — a creative storyteller and digital marketer who can bring ARC’s voice to life across web, email, video, and social media.

The Role

The Content Marketing Manager is a key player in ARC’s growing marketing team.
You’ll create content that attracts, engages, and converts — from writing 20 Group case studies to producing short-form video captions, email campaigns, and blog posts.

You’ll work closely with ARC’s Director of Marketing & Media and the Marketing Operations Manager to execute strategic campaigns that drive measurable results and strengthen ARC’s national brand.

This is the perfect role for someone who:

• Loves writing and storytelling as much as analytics and impact.
• Is energized by new ideas, multiple projects, and creative freedom.
• Wants to help shape the voice of one of the fastest-growing consulting brands in the automotive industry.

What You’ll Do

• Write and edit blog posts, email newsletters, social media posts, and web content.
• Produce and manage dealer success stories, 20 Group case studies, and campaign copy.
• Support the production and promotion of ARC’s podcast (Dealership DNA)* and Justin Osburn’s upcoming book project*.
• Create video scripts, captions, and social reels in collaboration with the marketing media team.
• Collaborate with the Marketing Ops Manager to align all content with campaigns and KPIs.
• Manage ARC’s social channels and ensure consistent brand voice across platforms.
• Develop and schedule content calendars in HubSpot and other digital tools.
• Track performance metrics (email engagement, traffic, conversions) to continuously improve content effectiveness.

Your Impact

You’ll be directly responsible for telling the stories that grow ARC’s audience and convert attention into leads.
Your work will help drive:

• 3x increase in inbound leads for 20 Groups
• 25+ new 20 Group members in 2026
• Podcast audience growth to 2,000+ subscribers
• 40% year-over-year increase in website traffic

What We’re Looking For

Required Skills & Experience:

• 3+ years of experience in marketing, communications, or content creation.
• Proven ability to write engaging and professional marketing content (samples required).
• Experience managing content calendars, email campaigns, and social media pages.
• Strong understanding of digital marketing fundamentals — SEO, storytelling, brand tone.
• Comfortable using CRM or automation tools (HubSpot preferred).
• Excellent written, verbal, and interpersonal communication skills.
• Highly organized and able to manage multiple projects and deadlines.

Preferred:

• Background in automotive, consulting, or B2B services.
• Experience producing or promoting podcasts, video series, or long-form content.
• Familiarity with HubSpot Marketing Hub, Canva, and Adobe Creative Suite.
• Working knowledge of basic analytics and campaign reporting.

Compensation & Benefits

• Base Salary: $17 - $25.00 / hour (negotiable based on experience)
• Performance Bonus: Up to $5,000 annually
• $1,250 quarterly for content output and engagement goals
• $1,000 annual creative excellence bonus
• 401(k) with company match
• Health, Dental, and Vision Insurance
• Paid Time Off + Holidays
• Professional Growth Opportunities — career path toward Senior Content Manager or Creative Director roles

About Our Culture

ARC is driven by four Core Values:

• Honesty & Integrity — We do the right thing, always.
• Driven — We act with urgency and purpose.
• Servant Leadership — We lead by helping others succeed.
• Amazing Team Experience — We create a workplace where people love to work.

We believe marketing should be meaningful — not noise. If you’re a storyteller who can turn ideas into action and content into growth, ARC might be the place where you go to win.

How to Apply

Submit your resume and 2–3 content samples (blog posts, social media campaigns, or email examples) that show your writing and creativity.
In your cover letter, tell us:

• Why you’re passionate about marketing and storytelling
• A campaign or project you’re most proud of and the results it drove

Job Type: Full-time

Pay: $17.00 - $24.00 per hour

Expected hours: 40 per week

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Health savings account
• Paid time off
• Parental leave
• Vision insurance

Work Location: In person