Content Marketing Specialist

Join Our Creative Team: Content Marketing Specialist
Location: Vinton, VA (Just 10 minutes from Downtown Roanoke)
Celebrating 35 Years of Lasting Impressions

At Magnets USA, we're more than a company — we're a team of passionate individuals driven by creativity, connection, and care. For 35 years, we've built a reputation for delivering standout marketing gifts and materials that help businesses grow and create lasting relationships. Nestled in the beautiful Blue Ridge Mountains, we’re entering an exciting new chapter — and we want you to be part of it.

We’re looking for a Content Marketing Specialist who’s equal parts storyteller, strategist, and systems thinker. This role is ideal for someone who thrives in a collaborative environment and is ready to make a meaningful impact by helping us deepen our bond with existing customers and attract new ones who fall in love with what we do.

What You’ll Be Doing:

Product + Website

• Crafting clear, compelling product descriptions and content that reflect our brand and drive sales
• Ensuring product listings and details across websites are accurate and engaging
• Managing product images, monthly promotions, and web merchandising updates

Content + Storytelling

• Developing blog posts that inform, entertain, and rank (hello, SEO!)
• Coordinating content calendars and campaigns across email, social media, and blogs
• Supporting branding efforts to ensure consistency across all marketing channels

Social Media + Engagement

• Creating, scheduling, and publishing content for all major platforms (Facebook, Instagram, LinkedIn, Pinterest, etc.)
• Managing social reputation and community engagement
• Producing performance reports and recommending adjustments to improve results

Campaigns + Collaboration

• Partnering with the Director of Marketing to support our annual marketing strategy
• Working alongside the Creative Services team to develop visuals and content
• Supporting the Sales Team with materials and campaigns that fuel revenue growth

What You Bring to the Table:

• 2+ years of experience in content marketing, digital storytelling, or e-commerce
• Working knowledge of social media best practices and platforms
• SEO/SEM and basic HTML/CSS knowledge (or a strong willingness to learn)
• Proficiency in Adobe Creative Suite; photography and video editing are a plus
• Strong writing and editing skills — clear, engaging, and on-brand
• Exceptional organizational and time management skills
• A collaborative spirit and passion for creating work that connects

Bonus Points If You:

• Have active personal or professional social media accounts
• Enjoy keeping up with marketing trends and content innovations
• Love learning new tools and techniques to stay ahead

Why Join Us?

You'll be part of a team that values creativity, initiative, and the power of relationships. We work hard, have fun, and take pride in helping others succeed — and we believe your voice and ideas matter.

Salary: Negotiable, based on experience.

Job Type: Full-time

Pay: $18.00 - $25.00 per hour

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Tuition reimbursement
• Vision insurance

Work Location: In person