Content Strategist – AI Assisted

About the Role

We are seeking a highly motivated Associate – AI Content & Strategy who will be responsible for supporting content planning, AI-assisted content creation, and execution across multiple digital platforms. The ideal candidate should have strong communication skills, a good understanding of social media trends, and the ability to use AI tools effectively to develop high-quality content.

Key ResponsibilitiesContent Strategy & Planning

• Develop monthly content calendars for various brands.
• Participate in brainstorming sessions and contribute creative ideas for campaigns.
• Align all content with brand guidelines, marketing goals, and platform requirements.
• Coordinate with designers, video editors, and account managers to execute planned content.

AI-Assisted Content Creation

• Use AI tools (e.g., ChatGPT) to generate content drafts, ideas, captions, and scripts.
• Edit and refine AI-generated content to ensure clarity, creativity, and brand relevance.
• Create short-form and long-form content based on project needs.

Execution & Coordination

• Prepare content briefs for the creative team.
• Ensure timely delivery of planned content and campaign materials.
• Collaborate with teams to maintain consistency and meet deadlines.

Performance & Optimization

• Track performance of published content.
• Suggest data-backed improvements and optimization ideas.
• Stay updated with emerging trends in content, AI tools, and social media.

Required Skills & Qualifications

• Bachelor’s degree in English, Mass Communication, Marketing, or related fields.
• 6 months to 2 years of experience in content writing, digital marketing, or social media (freshers with strong skills may also apply).
• Strong command of written English and creative thinking.
• Proficiency in using AI content tools such as ChatGPT, Jasper, Notion AI, etc.
• Good understanding of social media platforms (Instagram, Facebook, LinkedIn).
• Basic knowledge of SEO and digital marketing principles.

Key Competencies

• Strong communication and interpersonal skills.
• Creative mindset with a structured approach to planning.
• Attention to detail and ability to multitask.
• Ability to manage deadlines and work in a fast-paced environment.
• Self-driven, curious, and eager to adapt to AI-driven workflows.

Work Mode & Timing

• On-site, Kolkata location
• Full-time role with standard office timings

Why Join Us?

• Opportunity to work with dynamic brands and creative teams.
• Exposure to AI-driven content workflows.
• Growth-focused environment with hands-on learning.
• Chance to contribute directly to brand strategy and marketing outcomes.

Job Types: Full-time, Permanent

Pay: ₹22,000.00 - ₹25,000.00 per month

Benefits:

• Paid sick time
• Paid time off
• Provident Fund

Work Location: In person