We are seeking a creative and detail-oriented Content Writer to produce high-quality, engaging, and SEO-optimized content that resonates with our target audience. The ideal candidate is a skilled wordsmith with a passion for storytelling and the ability to adapt content across formats, audiences, and platforms.
Key Responsibilities:
A. Content Creation
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Write clear, compelling, and original content for blogs, websites, landing pages, social media, email campaigns, whitepapers, product descriptions, and more.
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Collaborate with marketing, design, SEO, and product teams to create content that supports brand and business goals.
B. Research & Ideation
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Conduct in-depth research on industry-related topics to develop content ideas that attract and engage target audiences.
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Stay updated on trends, keywords, and competitors to inform content strategies.
C. Editing & Proofreading
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Edit and proofread content for grammar, tone, structure, and accuracy.
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Ensure content aligns with brand voice and messaging guidelines.
D. SEO & Performance
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Implement SEO best practices in content (keyword optimization, meta tags, etc.) to drive organic visibility.
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Use tools like Google Analytics, SEMrush, or Ahrefs to measure content performance and improve based on insights.
E. Content Management
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Maintain a content calendar and ensure timely delivery of all content assets.
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Upload and format content on CMS platforms (e.g., WordPress, Webflow) when required.
Key Skills and Competencies:
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Excellent writing, editing, and proofreading skills in English.
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Ability to write in multiple tones and for different audiences (B2B, B2C, technical, lifestyle, etc.).
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Strong understanding of SEO writing and keyword usage.
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Experience with content tools like Grammarly, SurferSEO, Hemingway, or Clearscope.
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Basic knowledge of CMS platforms like WordPress.
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Ability to manage multiple projects and meet deadlines.
Preferred Qualifications:
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Bachelor's degree in English, Journalism, Communications, Marketing, or related field.
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Portfolio of published articles or writing samples (please attach or link).
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Experience in writing for tech, SaaS, fintech, e-commerce, or lifestyle brands is a plus.