Key Responsibilities:
- Write compelling and SEO-friendly content for our website, blog, and social media platforms.
- Conduct thorough research on industry-related topics to ensure accurate and up-to-date information.
- Collaborate with the marketing team to develop content strategies that align with our company's goals and target audience.
- Edit and proofread content to ensure high-quality and error-free writing.
- Stay up-to-date with industry trends and incorporate them into content creation.
- Use analytics to track the performance of content and make necessary adjustments to improve engagement and reach.
- Collaborate with designers and other team members to create visually appealing and engaging content.
- Adhere to brand guidelines and maintain consistency in tone and messaging across all content.
Qualifications:
- Bachelor's degree in English, Journalism, Marketing, or a related field.
- Proven experience as a Content Writer or similar role.
- Excellent writing, editing, and proofreading skills.
- Strong understanding of SEO and content marketing principles.
- Ability to adapt writing style and tone according to the target audience.
- Proficiency in using content management systems (CMS) and Microsoft Office.
- Knowledge of graphic design and video editing tools is a plus.
- Strong time-management and organizational skills.
- Attention to detail and ability to meet strict deadlines.
- Experience in [industry/field] is preferred.