Duration: 3 Months
Work Mode: In-office
Location: Hyderabad
Experience Level: Freshers (0-1)
About the Role
We are looking for a dynamic and data-driven Digital Marketing Intern strengthen our online presence and accelerate business growth for our engineering software solutions. In this role, you will plan and execute digital marketing strategies across multiple platforms, focusing on lead generation, brand visibility, and audience engagement. The ideal candidate combines creativity with analytical thinking and has experience leveraging AI and automation tools to optimise marketing outcomes.
Key Responsibilities
- Develop, execute, and optimise digital marketing campaigns across Google Ads, LinkedIn Ads, Meta Ads, and other social media platforms.
- Plan, create, and manage content calendars with engaging posts tailored for engineers, decision-makers, and technical B2B audiences.
- Drive qualified B2B lead generation using tools such as Apollo.io, Lusha, and CRM-integrated workflows.
- Utilise AI tools like ChatGPT, Jasper, and Canva AI for efficient content creation, personalization, and targeting.
- Track, analyze, and report on marketing performance metrics including traffic, conversions, CPL, CAC, and ROI.
Collaborate with sales, product, and design teams to align campaigns with business objectives and ensure consistent brand messaging.
Required Skills & Qualifications
- Bachelor’s degree (completed or pursuing) in Marketing, Business, Engineering, or a related field.Required Skills & Qualifications
- Basic understanding of digital marketing concepts such as SEO, SEM, social media marketing, and content marketing.
- Strong written and verbal communication skills.
- Creativity, attention to detail, and willingness to learn new tools and industry trends.
- Familiarity with Canva, Google Ads, LinkedIn Campaign Manager, Meta Business Suite, or similar marketing tools.
- Proficiency in MS Office applications (Excel, PowerPoint, Word).
Preferred Attributes
- Understanding of B2B marketing, especially for engineering or technology-driven industries.
- Exposure to web design or experience using platforms like WordPress, Wix, or Webflow.
- Ability to work independently and collaboratively in a fast-paced environment.
- Prior internship experience in digital marketing, lead generation, or content development.
- Basic understanding of digital marketing concepts such as SEO, SEM, social media marketing, and content marketing.
- Strong written and verbal communication skills.
- Creativity, attention to detail, and willingness to learn new tools and industry trends.
- Familiarity with Canva, Google Ads, LinkedIn Campaign Manager, Meta Business Suite, or similar marketing tools.
- Proficiency in MS Office applications (Excel, PowerPoint, Word).
Job Type: Internship
Contract length: 3 months
Pay: ₹10,000.00 - ₹15,000.00 per month
Work Location: In person