E-commerce Associate

Overview
Are you passionate about digital innovation and eager to drive online retail success? We’re seeking a dynamic E-Commerce Specialist to elevate our online presence and optimize our digital storefront. In this role, you will be at the forefront of shaping engaging content, enhancing user experience, and leveraging data-driven strategies to boost sales and brand visibility. If you thrive in a fast-paced environment and love transforming creative ideas into impactful digital campaigns, this opportunity is perfect for you! Join us to make a tangible difference in the world of e-commerce and digital marketing.

Duties

• Develop, implement, and manage comprehensive e-commerce strategies to increase traffic, conversions, and sales across multiple online platforms.
• Utilize SEO tools and conduct keyword research to optimize product listings, landing pages, and content for higher search engine rankings.
• Manage content creation for product descriptions, banners, blog posts, and social media channels to engage target audiences effectively.
• Oversee website content management systems such as WordPress or similar platforms, ensuring accurate and timely updates.
• Use Google Analytics and other analytics tools to monitor website performance, user behavior, and campaign effectiveness; generate reports to inform strategic decisions.
• Execute paid advertising campaigns through Google Ads (formerly AdWords), Facebook Advertising, and SEM initiatives to maximize reach and ROI.
• Implement conversion optimization techniques by analyzing user flows, A/B testing landing pages, and refining calls-to-action for better engagement.
• Coordinate social media marketing efforts across platforms like Facebook, Instagram, LinkedIn, and Twitter to build brand awareness and foster community engagement.
• Leverage marketing automation tools to nurture leads via email marketing campaigns and personalized customer journeys.
• Collaborate with graphic designers using Adobe Creative Suite (Photoshop, Illustrator) for visual content creation that aligns with brand standards.
• Apply HTML, CSS, JavaScript, and SQL knowledge to troubleshoot website issues, enhance functionality, and improve site performance.
• Conduct keyword research to identify trending topics and optimize content strategies for organic growth in competitive markets.
• Support B2B marketing initiatives by creating targeted campaigns aimed at business clients through tailored messaging and outreach strategies.

Skills

• Proficiency with SEO tools such as SEMrush, Ahrefs or Moz for keyword research and site audits.
• Strong understanding of SEO best practices combined with hands-on experience in content optimization.
• Expertise in conversion optimization techniques including A/B testing, heatmaps, and user experience improvements.
• Solid knowledge of digital marketing channels including social media management platforms like Hootsuite or Buffer.
• Experience with Adobe Creative Suite (Photoshop, Illustrator) for creating compelling visual assets.
• Familiarity with WordPress or other content management systems for website updates and maintenance.
• Ability to run paid advertising campaigns using Google Ads (AdWords), Facebook Advertising, and other SEM tools.
• Analytical skills using Google Analytics or similar platforms to interpret data insights effectively.
• Knowledge of HTML, CSS, JavaScript for troubleshooting website issues or customizing web pages.
• Experience with marketing automation platforms such as HubSpot or Mailchimp for email marketing campaigns.
• Strong copywriting skills for crafting persuasive product descriptions and engaging social media content.
• Ability to manage multiple projects simultaneously while maintaining attention to detail in a fast-paced environment.
• Understanding of e-commerce platforms like Shopify or Magento is a plus but not mandatory. Join us as an E-Commerce Specialist if you're ready to harness your digital marketing expertise into a role that combines creativity with analytics-driven results! We’re committed to supporting your growth while delivering innovative solutions that transform the online shopping experience for our customers worldwide!

Job Type: Full-time

Pay: $20.00 - $24.00 per hour

Benefits:

• Flexible schedule
• Paid time off
• Vision insurance

Work Location: In person