- Plan, create, and execute targeted email marketing campaigns to promote products, services, and events.
- Manage end-to-end email marketing processes including content creation, segmentation, scheduling, and delivery.
- Write engaging and persuasive email copy with strong calls to action.
- Design and optimize email templates for mobile and desktop responsiveness.
- Conduct A/B testing on subject lines, content, and send times to improve open and click-through rates.
- Analyze campaign performance metrics (open rate, CTR, conversion rate, bounce rate) and prepare performance reports.
- Maintain and grow the email subscriber list while ensuring data accuracy and compliance with GDPR and anti-spam regulations.
- Collaborate with design, content, and sales teams to align email marketing with brand messaging and campaign goals.
- Implement automation workflows and drip campaigns to nurture leads and increase engagement.
- Stay updated with the latest email marketing trends, tools, and best practices.
Onsite Position in Wapda town Lahore.
Job Type: Full-time
Application Question(s):
- Current Salary
- Expected Salary
- Onsite Position in Wapda town Lahore, Are you willing?
Experience:
- Lead Generation: 4 years (Preferred)
- Email Marketing: 4 years (Preferred)
Work Location: In person