Role Summary
As an
Assessment Sales Manager
at L&T EduTech, you will be responsible for driving the adoption and expansion of our digital assessment platform across three critical verticals:
Corporate Enterprises, Government Bodies, and Academic Institutions
. This full-cycle sales role demands a strategic hunter mindset, deep domain understanding, and strong relationship-building skills to deliver revenue targets and establish L&T EduTech as the preferred assessment partner.
Key Responsibilities
What You Bring
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Lead Generation & Market Outreach
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Generate qualified leads across corporate (BFSI, IT, FMCG), government (central/state), and academic (universities, colleges) sectors.
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Execute outreach via cold calls, email, LinkedIn, events, and tender platforms (GeM, eProcurement).
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Consultative Sales & Demos
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Conduct discovery meetings with key stakeholders (CHROs, L&D Heads, Govt. officials, VCs, Deans).
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Deliver tailored product demos and proposals focused on secure proctoring, adaptive assessments, compliance, and analytics.
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Proposal & Contract Management
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Drive pricing, licensing, SLA negotiations, and contract finalization.
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Lead bid responses for tenders—drafting executive summaries, technical narratives, and compliance documents.
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Pipeline & Revenue Management
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Maintain accurate CRM data (e.g., Zoho) on pipeline, stages, and forecasts.
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Achieve quarterly and annual sales targets across all verticals.
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Relationship & Account Growth
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Nurture senior-level relationships to ensure client retention, upsell/cross-sell, and renewals.
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Conduct QBRs and identify opportunities for co-branding, joint research, and case studies.
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Cross-Functional Collaboration
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Work closely with Legal, Finance, Product, and Delivery for smooth deal execution and onboarding.
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Share market insights to influence product strategy and collaborate with Marketing on campaigns and assets.
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Experience: 6–12 years in B2B sales across EdTech, SaaS, HR Tech, or Assessments, with exposure to at least two verticals: corporate, government, academic.
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Sales Expertise: Proven ability to run full-cycle enterprise sales and meet quotas.
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Domain Knowledge:
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Government procurement and tendering (GeM, RFPs, compliance).
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Academic accreditation (NAAC, NBA, UGC).
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Corporate L&D and assessment needs.
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Skills: Strong in consultative selling, negotiation, proposal writing, and presentations.
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Tools: Proficient in CRM (Zoho or similar) with a data-driven sales approach.