Fitness Social Media Marketing Manager

Job Overview
Are you a dynamic and creative individual with a passion for fitness and social media? As the Fitness Social Media Marketing Manager, you will be at the forefront of our brand's digital presence, driving engagement and building community through innovative content and strategic marketing initiatives. Your role will be pivotal in shaping our online identity, connecting with fitness enthusiasts, and promoting our offerings across various platforms. If you're ready to make an impact in the fitness industry and thrive in a fast-paced environment, we want to hear from you!

What you’ll do

• Develop and implement comprehensive social media marketing strategies that align with our brand goals and resonate with our target audience.
• Create engaging content across multiple platforms, including Facebook, Instagram, Twitter, and TikTok, to drive brand awareness and community engagement.
• Utilize SEO best practices to enhance content visibility and optimize website traffic through keyword research and web analytics.
• Manage social media accounts using tools like Hootsuite and Buffer to schedule posts, track performance, and engage with followers effectively.
• Collaborate with graphic designers to produce eye-catching visuals using Adobe Creative Suite, including Photoshop and Illustrator.
• Monitor social listening tools to gather insights on audience preferences and trends, adjusting strategies accordingly for maximum impact.
• Analyze campaign performance through Google Analytics to measure success and refine future marketing efforts based on data-driven insights.
• Foster relationships with influencers and partners in the fitness community to amplify brand reach through public relations efforts.

Experience

• Proven experience in social media marketing or digital marketing within the fitness or wellness industry is highly desirable.
• Strong skills in content creation, graphic design, video editing, and photography to produce high-quality multimedia content.
• Familiarity with e-commerce platforms is a plus for promoting products effectively online.
• Excellent relationship management skills to build connections within the fitness community and engage effectively with followers.
• Proficient in proofreading to ensure all content is polished and aligns with brand messaging standards.

Why you’ll love it here
Join us in our mission to inspire healthier lifestyles! We believe in nurturing talent and fostering creativity within our team. Our supportive work environment encourages personal growth while providing the tools you need to succeed.

Our benefits include:

• Opportunities for professional development and training
• A vibrant team culture that values collaboration and innovation
• Access to exclusive fitness programs and resources for personal well-being

Come be part of a team that’s passionate about making a difference in the lives of others through fitness!

Job Types: Full-time, Part-time, Contract, Temporary

Pay: $46,482.64 - $60,979.10 per year

Benefits:

• 401(k)
• 401(k) matching
• Flexible schedule
• Health insurance
• Paid time off

Work Location: Hybrid remote in Mars, PA 16046