Graphic Designer

Job Description - Graphic Designer

Roles and Responsibilities

• Planning concepts by studying relevant information and materials.
• Illustrating concepts by designing examples of art arrangement, size, type size, and style and submitting them for approval.
• Preparing finished art by operating necessary equipment and software.
• Coordinating with outside agencies, art services, web designers, marketing, printers, and colleagues as necessary.
• Contributing to team efforts by accomplishing tasks as needed.
• Communicating with clients about layout and design.
• Creating a wide range of graphics and layouts for product illustrations, company logos, and websites with software such as Photoshop, Adobe Illustrator, InDesign, Corel Draw and Figma.
• Reviewing final layouts and suggesting improvements when necessary.
• Investigating user experience design requirements for our suite of digital assets.
• Build, lead, and review the work of the creative team in the production of all web, print, and digital marketing collateral.
• Spearhead and manage content strategy for both small-scale and large-scale projects, harnessing strategy, digital and brand design, compelling content, and technology
• Collaborate with the marketing and sales departments in developing marketing plans, analyzing results, and identifying opportunities
• Develop internal marketing campaigns that translate marketing objectives across business units into clear and motivating creative strategies
• Analyze brand tracking, market trends, consumer need, and the competitive landscape
• Meet budget standards by forecasting and managing expenses
• Developing and conceptualizing a comprehensive UI/UX design strategy for the brand.
• Producing high-quality design solutions through wireframes, visual and graphic designs, flow diagrams, storyboards, site maps, and prototypes.
• Collaborating with the marketing team, and internal and external designers to ensure the creation and delivery of tailored experiences for the digital user.
• Providing advice and guidance on the implementation of UX research methodologies and testing activities to analyze and predict user behavior.
• Adhering to style standards on typography and graphic design.

Desired Candidate Profile

• Excellent verbal and written communication skills
• Familiarity with a variety of software programs, such as Photoshop, Coral, Adobe, Figma, InDesign, and Flash
• Knowledge of how to develop brand identities through multi-channel marketing
• Good comfort level interacting with high-profile personnel and industry professionals
• Evidence of participation in ongoing professional development opportunities in the areas of graphic design or social media
• Recent hands-on experience with applying design, copy, or web best practices
• Professional business skills, such as negotiation, project management, and leadership
• Web design experience is an advantage, especially using HTML5 and WordPress
• Talent in presenting information concisely and accurately, with keen attention to detail

Job Type: Full-time

Pay: ₹10,683.32 - ₹50,000.00 per month

Work Location: In person