Intern- Influencer Marketing

Key Responsibilities

• Influencer Coordination & Campaign Execution
• Identify and connect with influencers as per campaign needs.
• Coordinate onboarding, content briefs, and deliverables.
• Ensure timely execution and adherence to brand guidelines. Content Collaboration
• Support innovative content formats to boost engagement. Campaign Management & Reporting
• Gather and report on performance metrics (reach, engagement, conversions).
• Maintain documentation of campaign progress and outcomes. Cross-functional Support
• Work closely with internal teams (marketing, design, digital) to align influencer content with broader campaigns.
• Maintain influencer databases and campaign trackers
  
  

Requirements

• Knowledge of digital platforms (Instagram, YouTube, etc.).
• Excellent communication, coordination, and organizational skills.
• Passionate about social media trends and storytelling.
  
  

About Company

Founded in 2011, Purplle has emerged as one of India’s premier omnichannel beauty destinations, redefining the way millions shop for beauty. With 1,000+ brands, 60,000+ products, and over 7 million monthly active users, Purplle has built a powerhouse platform that seamlessly blends online and offline experiences.

Expanding its footprint in 2022, Purplle introduced 6,000+ offline touchpoints and launched 8 exclusive stores, strengthening its presence beyond digital. Beyond hosting third-party brands, Purplle has successfully scaled its own D2C powerhouses—FACES CANADA, Good Vibes, Carmesi, Purplle, and NY Bae—offering trend-driven, high-quality beauty essentials.

What sets Purplle apart is its technology driven hyper-personalized shopping experience. By curating detailed user personas, enabling virtual makeup trials, and delivering tailored product recommendations based on personality, search intent, and purchase behavior, Purplle ensures a unique, customer-first approach.

In 2022, Purplle achieved unicorn status, becoming India’s 102nd unicorn, backed by an esteemed group of investors including ADIA, Kedaara, Premji Invest, Sequoia Capital India, JSW Ventures, Goldman Sachs, Verlinvest, Blume Ventures, and Paramark Ventures.

With a 3,000+ strong team and an unstoppable vision, Purplle is set to lead the charge in India’s booming beauty landscape, revolutionizing the way the nation experiences beauty.