We are seeking a highly motivated and results-oriented B2B Key Account Manager (KAM) to manage and grow our national hotel chain accounts for our Fast-Moving Consumer Goods (FMCG) portfolio.
The ideal candidate will be responsible for building and nurturing long-term, strategic relationships with key stakeholders across procurement, F&B, and operations at a national level to drive sales, distribution, and profitability.
The recruit will be based out of Bangalore.
PFB detailed JD for this position:
Account Strategy & Sales Growth
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Develop and execute comprehensive
National Account Plans
for assigned hotel chains, aligning company objectives with client needs to maximize sales, distribution, and profitability.
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Achieve aggressive
sales volume and revenue targets
for the assigned portfolio across multiple product categories (e.g., amenities, mini-bar items, cleaning supplies, food service products).
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Lead complex
commercial negotiations
for annual contracts, listings, pricing, and promotional activities across the national network of hotels.
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Identify and secure
new business opportunities
within existing accounts (e.g., new product introductions, enhanced category space, cross-selling).
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Regularly
analyze sales data, market trends, and competitor activities
to provide insights and adjust strategy to maintain competitive advantage.
Relationship Management & Partnership
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Serve as the
primary point of contact
and trusted advisor for all key personnel within the national hotel chain accounts, including Head Office procurement, Category Managers, and Brand Leaders.
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Cultivate and maintain
strong, long-lasting strategic relationships
to ensure high levels of customer satisfaction and loyalty.
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Conduct
regular business reviews
to track performance, present new product/category opportunities, and ensure mutual goals are being met.
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Effectively
resolve high-level customer issues
and complex complaints in a timely and professional manner.
Internal Collaboration & Execution
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Collaborate cross-functionally
with internal teams including Marketing, Trade Marketing, Supply Chain, Finance, and Product Development to ensure seamless execution of account plans and product launches.
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Provide accurate and timely
sales forecasts
and performance reports for internal stakeholders.
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Manage the assigned
trade marketing budget
and promotional spend, ensuring optimal ROI (Return on Investment) for all investments.
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Work with field sales/operations teams to ensure
consistent execution
of agreed-upon programs, promotions, and product placement at the individual hotel property level.
🛠️ Required Skills & Qualifications
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Bachelor's degree in Business Administration, Marketing, Sales, or a related field.
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5+ years of proven Key Account Management or National Account Management experience
, specifically managing large B2B clients.
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Mandatory experience within the FMCG (Fast-Moving Consumer Goods) sector
, with a strong preference for experience selling to the
HoReCa (Hotels, Restaurants, Cafes)
channel.
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Demonstrated ability to develop and execute strategic business plans to achieve sales targets.
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Exceptional
negotiation, presentation, and communication skills
(written and verbal).
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Strong analytical skills with proficiency in using CRM software (e.g., Salesforce) and Microsoft Office Suite (especially Excel and PowerPoint).
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Ability to travel nationally as required for key client meetings and site visits.
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A self-starter with a proactive, results-driven, and entrepreneurial mindset