Marketing Analyst

At Orion180, we don’t just stand out for what we do; we shine because of how we do it. Our mission is to deliver an exceptional insurance experience through innovative technology, unparalleled customer service, and a comprehensive suite of products. Our vision is to be the premier global provider of insurance solutions and redefine the insurance industry.

Orion180 is proud to call two vibrant cities home. Our headquarters on Florida’s stunning Space Coast in Melbourne offers an exceptional quality of life, with affordable housing, excellent transportation, and close proximity to major cities like Orlando, Tampa, and Miami. Our Irving, Texas, location places us in a dynamic center of culture, business, and entertainment, keeping us deeply connected to innovation and growth.

ABOUT THE ROLE:

At Orion180, we don’t just stand out for what we do — we shine because of how we do it. By integrating cutting-edge proprietary technology, innovative solutions, and compassion for serving our customers, we are redefining the insurance experience.

Our vision is to be the global premier provider of insurance solutions, and our mission is to deliver an exceptional experience through innovative technology, unparalleled customer service, and a comprehensive suite of products.

Orion180 is proud to call two vibrant cities home:

• Melbourne, Florida (Headquarters) — on the stunning Space Coast, offering affordable housing, excellent transportation, and proximity to major hubs like Orlando, Tampa, and Miami.
• Dallas, Texas — a thriving business and innovation hub at the crossroads of culture, technology, and growth.

The Opportunity: Transform Data Into Insight

Are you passionate about uncovering the story behind the numbers? Orion180 is seeking a Data & Marketing Insights Analyst to power our marketing strategy with robust, data-driven intelligence.

In this role, you will bridge marketing and analytics, transforming complex data sets into actionable insights that optimize performance, guide decision-making, and accelerate business growth.

WHAT YOU’LL DO:

• Data Collection & Integration
  Aggregate data from HubSpot, CRM, ad platforms, and internal systems to create unified, accurate, and scalable marketing datasets.
• Performance Analytics & Forecasting
  Conduct deep-dive analyses on campaign ROI, customer acquisition cost (CAC), conversion rates, retention, and engagement metrics. Use predictive analytics and statistical modeling to forecast outcomes and identify growth opportunities.
• Attribution & Channel Optimization
  Build and maintain multi-touch attribution models using GA4, GTM, and BI dashboards to quantify the impact of each channel on conversions.
• Campaign & Funnel Insights
  Partner with the marketing team to evaluate performance of digital and traditional campaigns (SEO, PPC, social media, email, and direct mail) and recommend data-backed optimizations.
• Data Visualization & Reporting
  Develop interactive dashboards and executive summaries in Power BI and Excel to present marketing performance KPIs and strategic trends clearly and visually.
• Cross-Functional Collaboration
  Work closely with Orion180’s Business Intelligence (BI) and Product Analytics teams to align marketing performance insights with financial and operational objectives.
• Process Automation & Governance
  Streamline data pipelines and automate recurring reports using SQL, VBA, and Python/R scripts to enhance accuracy, speed, and scalability.

WHAT WE’RE LOOKING FOR:

Education:
Bachelor’s or Master’s degree in Data Analytics, Marketing Analytics, Statistics, Economics, Finance, or related field.

Experience:

• 2–4 years of experience in data analytics, marketing analytics, or business intelligence roles.
• Proven experience translating analytical insights into business strategies and executive recommendations.
• Prior exposure to insurance, financial services, or SaaS/tech environments preferred.

Technical Proficiency:

• SQL—advanced querying, data joins, and performance tuning.
• Excel—strong analytical modeling, pivot tables, and dashboard automation.
• Power BI—creating visuals, DAX measures, and interactive reporting.
• HubSpot CRM or equivalent marketing automation platforms.
• GA4, GTM, and digital ad platforms (Google Ads, Meta, LinkedIn).
• Bonus: Experience in Python or R for data cleaning, regression analysis, and forecasting models.

Analytical Strengths:

• Strong understanding of marketing funnel metrics, statistical inference, and performance attribution.
• High proficiency in data storytelling—simplifying complex data into actionable insights.
• Detail-oriented mindset with the ability to identify trends and anomalies.
• What’s in It for You

• Competitive salary and comprehensive benefits package.
• Direct impact on marketing growth and brand performance.
• Exposure to cutting-edge InsurTech tools and analytics frameworks.
• Opportunities for career growth within a rapidly expanding organization.
• A collaborative, innovation-driven culture that values curiosity and data fluency.

WHAT’S IN IT FOR YOU:

Join Our Team & Make an Impact! At Orion180, we don’t just meet expectations, we exceed them. If you’re ready to take your career to the next level and be part of a growing, forward-thinking company, apply today!

• Dynamic Environment: On-site role with a fast-paced and collaborative team culture. Results-driven office where your contributions make a real impact.
• Compensation: Competitive base pay and performance bonuses.
• Career Growth: Mentorship, growth tracks, and professional development.
• Benefits: Medical, dental, vision, 401k, paid holidays, PTO and more!

While performing general duties for this position, the employee is regularly required to sit, stand, and/or walk around (including the use of stairs). Other demands include the ability to openly communicate with others by talking, listening, comprehending, and reading; being able to lift light objects (<25 lbs); and using standard office equipment such as computers, printers, and phones. In addition, there is an occasional need to bend, twist, or squat down to open/close cabinets and reach for files or other standard office-type objects.

The office environment is fast-paced and collaborative. An employee must be willing and able to work their regularly assigned work schedule and, in times of need, be able to work an extended schedule depending on company or departmental needs, project requirements, or customer demands.

Orion180 is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

Reasonable accommodations are available for qualified individuals with disabilities during the application process. Applicants who need accommodations may call (321)-218-2473 to request assistance.