MARKETING AND SALES MANAGER

Implement the Marketing and Communication strategy, aligned with Headquarters guidelines. This includes developing marketing strategies and initiatives within budget, enhancing the brand's presence and image, managing all aspects of brand development, monitoring co-op marketing investments, overseeing marketing and communication events, maintaining relationships with local media, representing the brand to clientele, and benchmarking the competition.

Monitor and develop sales by supporting the management of key accounts (POS visits, replenishments, best sellers implementation) and Boutiques. Assess brand coverage, evaluate new POS opportunities, implement productive assortments, improve replenishment processes, and implement sell-out strategies and activation plans per account.

Handle ad hoc operational tasks, potentially covering for the Sales & Operations specialist during absences, including managing retailers orders and invoicing.