Marketing Coordinator

Job Summary
We are seeking an energetic and detail-oriented Marketing Coordinator to join our dynamic marketing team. In this role, you will drive impactful marketing initiatives across multiple channels, support brand growth, and enhance our digital presence. Your enthusiasm for innovative marketing strategies combined with your analytical mindset will help elevate our brand visibility and engagement. This paid position offers an exciting opportunity to develop your skills in a fast-paced environment while contributing to the success of diverse marketing campaigns.

Duties

• Develop and execute multichannel marketing campaigns that include digital, print, social media, and email marketing strategies to maximize reach and engagement.
• Manage social media platforms by creating compelling content, scheduling posts, and analyzing performance metrics to optimize audience interaction.
• Implement SEO best practices to improve website visibility and organic search rankings using keyword research, content optimization, and technical site enhancements.
• Support advertising sales efforts through targeted advertising campaigns on platforms like Facebook Advertising and Google AdWords, ensuring alignment with overall marketing goals.
• Utilize marketing automation tools to streamline campaign workflows, nurture leads, and measure campaign effectiveness through analytics tools such as Google Analytics.
• Contribute to content marketing initiatives by writing engaging copy for blogs, newsletters, product descriptions, and promotional materials.
• Assist in product management activities by coordinating promotional efforts for new product launches and updates on e-commerce platforms like WordPress and other CMS systems.
• Conduct market research to identify industry trends, competitor activities, and customer preferences that inform strategic planning.
• Collaborate with cross-functional teams including sales, product management, and creative departments to ensure cohesive messaging and branding consistency.
• Monitor campaign budgets and track performance metrics to optimize ROI while maintaining alignment with overall marketing objectives.

Qualifications

• Proven experience or internship in digital marketing or related fields with a strong understanding of multichannel strategies.
• Proficiency in SEO techniques, social media marketing platforms (Facebook Advertising), Google AdWords, and analytics tools such as Google Analytics.
• Skilled in content creation with excellent copywriting abilities; familiarity with Adobe Creative Suite (Photoshop, Illustrator) is a plus.
• Knowledge of website management platforms like WordPress; basic HTML skills are advantageous.
• Experience with email marketing campaigns using automation tools; ability to analyze data for continuous improvement.
• Strong research skills combined with the ability to interpret data insights into actionable strategies.
• Excellent communication skills with the ability to collaborate effectively across teams.
• Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment. Join us as a Marketing Coordinator and become a vital part of our innovative team! Bring your passion for creative marketing solutions and your drive for results—together we’ll shape impactful campaigns that resonate across audiences worldwide!

Pay: $51,758.68 - $62,333.03 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off

Work Location: In person