We are looking for a dynamic and energetic Marketing Executive to promote our educational tours, field trips, adventure camps, and tourism packages to schools and colleges. This role involves field visits, relationship building, presentations, and generating group bookings from educational institutions.
Key Responsibilities
1. Institutional Outreach
- Visit schools, colleges, and educational institutes to introduce tourism packages.
- Build strong relationships with principals, teachers, coordinators, and management teams.
- Present tour packages and customize them based on the institution’s requirements.
2. Student & Parent Engagement
- Conduct seminars, classroom sessions, and presentations about tour packages.
- Handle inquiries from students and parents regarding safety, itinerary, and pricing.
- Participate in parent-teacher meetings or school fairs when required.
3. Sales & Lead Generation
- Generate leads and convert them into group bookings.
- Maintain database of institutions and follow up regularly.
- Work with the sales team to meet monthly booking and revenue targets.
4. Marketing & Promotion
- Promote packages through offline marketing (visits, flyers, brochures).
- Coordinate digital marketing efforts for student-focused campaigns.
- Create promotional material (posters, presentations, videos) with the design team.
5. Coordination & Execution
- Coordinate with operations team to plan tour logistics.
- Ensure smooth execution of educational tours and maintain customer satisfaction.
- Collect feedback from teachers and students after tours to improve future offerings.
Required Skills & Qualifications
- Bachelor’s degree in Marketing, Tourism, Hospitality, or related field.
- Experience in field marketing, education marketing, or tourism sales preferred.
- Excellent communication, presentation, and public-speaking skills.
- Confidence in interacting with principals, teachers, and students.
- Ability to travel frequently for field visits.
- Basic understanding of digital marketing and social media.
- Strong negotiation and relationship-building abilities.
Preferred Qualifications
- Experience promoting educational tours or study trips.
- Knowledge of popular tourist destinations and educational travel trends.
- Ability to create engaging presentations and proposal documents.
What We Offer
- Competitive salary + attractive incentives based on bookings.
- Travel allowances for field visits.
- Professional training and career growth opportunities.
- A supportive and enthusiastic work environment.
- Opportunities to travel during tour coordination.
Job Types: Full-time, Permanent, Fresher, Internship, Freelance
Contract length: 4 months
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
Ability to commute/relocate:
- Gandhipuram, Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Education:
Experience:
- total work: 1 year (Required)
- Marketing: 1 year (Required)
Language:
- English (Required)
- Hindi (Preferred)
Willingness to travel:
Work Location: In person