Marketing Manager

About the Role

We are seeking a highly skilled Marketing Manager with a strong background in real estate marketing to lead our marketing department. The ideal candidate will have proven experience in managing a marketing team, overseeing campaigns across multiple channels, and ensuring measurable results aligned with company objectives.

1. Strategic Planning & Leadership

• Develop and execute marketing strategies aligned with company goals.
• Oversee the performance of digital, social, and offline marketing teams.
• Allocate marketing budgets efficiently and manage the department’s P&L.
• Analyze market trends, competition, and ROI to guide marketing direction.

2. CRM Management

• Ensure CRM systems are properly utilized for lead distribution, tracking, and reporting.
• Monitor lead response time and agent follow-up quality.

3. Digital Marketing (Performance-focused)

• Oversee paid campaigns (Google Ads, YouTube, retargeting, SEO/SEM).
• Optimize online visibility and lead generation through digital channels.
• Evaluate analytics dashboards (Google Analytics, Meta Ads Manager, HubSpot, etc.).

4. Social Marketing (Brand & engagement-focused)

• Manage brand image and audience engagement on social platforms.
• Approve strategies for influencer collaborations, social content calendars, and community growth.
• Supervise the creative and social media teams (not create the content).

5. Lead Management & Conversion Oversight

• Supervise end-to-end lead flow from portals and campaigns.
• Track quality, conversion rates, and cost per acquisition.

6. Cross-Department Collaboration

• Work closely with Sales and HR Managers to align hiring needs, campaign timing, and business objectives.

7. Reporting & Optimization

• Present weekly and monthly marketing performance reports to the CEO.
• Adjust strategy based on data-driven insights and team feedback.

Job Type: Full-time

Pay: Up to AED9,000.00 per month