Key Responsibilities
- Strategic Planning & Execution
- Develop and implement comprehensive marketing plans for real estate projects.
- Conduct market research and competitor analysis to identify trends, opportunities, and positioning strategies.
- Branding & Campaign Management
- Build and maintain a strong brand presence across all channels.
- Design, execute, and monitor campaigns (digital, print, outdoor, events) to generate leads and increase visibility.
- Coordinate project launches, exhibitions, and promotional events.
- Digital Marketing
- Manage social media, SEO/SEM, email marketing, and paid advertising to drive lead generation.
- Collaborate with agencies and internal teams to optimize online presence and project microsites.
- Sales Enablement
- Work closely with the sales team to generate qualified leads and support conversion through targeted marketing strategies.
- Develop sales collateral including brochures, presentations, videos, and virtual tours.
- Stakeholder & Vendor Management
- Liaise with external agencies, media houses, and vendors for creative development, PR, and ad placements.
- Manage budgets and ensure effective utilization of marketing spend.
- Reporting & Analytics
- Track campaign performance, ROI, and lead generation metrics.
- Present regular reports to management with insights and recommendations.
Qualifications & Skills
- Bachelor’s or Master’s degree in Marketing, Business Administration, or related field.
- 5–8 years of experience in marketing, with at least 3 years in real estate marketing preferred.
- Strong understanding of real estate market dynamics and customer behavior.
- Proven expertise in digital marketing, branding, and lead generation.
- Excellent communication, leadership, and project management skills.
- Proficiency in marketing tools (Google Ads, Meta Ads, CRM platforms, analytics tools).
Key Attributes
- Creative and innovative thinker with a growth mindset.
- Strong interpersonal and negotiation skills.
- Ability to work under pressure and meet deadlines.
- High level of accountability and ownership
Job Type: Full-time
Pay: ₹15,000.00 - ₹18,000.00 per month
Benefits:
- Cell phone reimbursement
- Paid time off
Work Location: In person