Marketing Manager – Electric Two-Wheeler Dealership

ROLE SUMMARY
We are looking for a smart, energetic Marketing Manager who can plan and execute marketing activities to generate high-quality enquiries for electric two-wheelers. The person will work closely with the Sales Executives to run field activities, track performance, and ensure consistent lead flow.

This role requires someone who is creative, data-driven, and strong in execution.

KEY RESPONSIBILITIES

1️ Lead Generation & Enquiry Growth

• Plan and execute daily/weekly lead generation activities
• Run BTL activities: canopy setups, roadshows, school/college campaigns, society activities
• Ensure minimum daily/weekly enquiry targets are achieved
• Manage digital lead intake (Instagram, Facebook, Google, WhatsApp Business)

2️ Sales Coordination

• Assign leads to Sales Executives and monitor follow-up
• Coordinate field marketing activities with sales team
• Track lead-to-visit-to-delivery conversion funnel
• Follow up on cold enquiries to revive them

3️ Campaign Planning & Execution

• Design and run festival/seasonal campaigns
• Contact corporates, institutes & societies for EV awareness drives
• Plan marketing budget vs performance

4️ Branding & Content Support

• Create content ideas for social media: reels, posters, offers
• Coordinate with graphic designer/agency
• Ensure brand visibility inside and outside showroom

5️ Reporting & Analytics

• Maintain a marketing performance sheet (daily enquiries, cost per lead, conversions)
• Give weekly reports on best-performing activities
• Suggest process improvements based on data

SKILLS REQUIRED

• Good communication & coordination
• Basic knowledge of digital marketing tools (bonus)
• Strong execution ability
• Understanding of ground-level marketing
• Ability to work with sales team under targets
• Social media awareness (Instagram/Facebook ads basics is a plus)

Job Types: Full-time, Fresher

Pay: ₹12,000.00 - ₹18,000.00 per month

Benefits:

• Cell phone reimbursement

Work Location: In person