Media Buyer

We are seeking a strategic, data-driven Media Buyer to manage and optimize paid advertising campaigns across digital platforms. The ideal candidate has a strong analytical mindset, exceptional attention to detail, and a proven ability to deliver measurable results through targeted media planning and buying.

Key Responsibilities

• Develop media buying strategies aligned with brand objectives, target audiences, and KPIs.
• Conduct audience research to identify effective targeting segments.
• Create media plans across platforms such as Meta Ads, Google Ads, Snapchat, TikTok.
• Monitor performance daily and adjust budgets, bids, creatives, and targeting to maximize ROI.
• Perform A/B testing on audience segments, ad creatives, and landing pages.
• Analyze campaign data and prepare weekly/monthly performance reports.
• Coordinate with management to produce high-performing ad content.
• Stay updated on platform trends, new tools, and industry best practices.

Requirements

• 5 years experience in media buying or performance marketing.
• Strong analytical skills with experience in Meta Ads Manager, Google Ads, GA4, and other tracking tools.

Job Types: Full-time, Part-time