Organic Growth and Content Specialist

Job Overview
You’ll lead content creation, SEO, and social growth efforts to position Home Source Furniture as Houston’s go-to destination for inspired living. Are you passionate about driving organic growth and creating compelling content? As an Organic Growth and Content Specialist, you will play a pivotal role in shaping our brand's online presence and engaging our audience through innovative content strategies. You will harness your expertise in SEO, digital marketing, and content creation to elevate our brand and foster meaningful connections with our customers. Join us in this exciting journey to amplify our voice and expand our reach!

What you’ll do

• Develop and implement comprehensive content strategies that align with business goals and enhance organic growth.
• Conduct thorough keyword research to optimize website content for search engines, ensuring high visibility and engagement.
• Create, edit, and manage diverse content types including blog posts, white papers, social media updates, and email marketing campaigns.
• Create engaging blog posts, social reels, and short-form videos highlighting our furniture, design stories, and customer experiences.
• Manage the company’s WordPress site, ensuring seamless content updates and maintenance of a user-friendly experience.
• Optimize website content for SEO and conversions (titles, meta tags, image alt text, internal linking).
• Analyze performance metrics using Google Analytics to refine strategies and maximize the impact of digital marketing efforts.
• Track analytics and report on growth metrics (traffic, engagement, conversions).
• Collaborate with the showroom team to create local campaigns and partnerships with designers or influencers.
• Oversee social media management, crafting engaging posts that drive interaction and brand loyalty.
• Suggest new ideas for improving the online shopping experience and boosting local visibility.

Basic qualifications

• 2+ years of experience in organic marketing, SEO, or content growth
• Proven success with growing social media and website engagement organically.
• Strong writing skills with an eye for design, storytelling, and detail.
• Familiarity with WordPress/WooCommerce, Google Analytics, and Search Console.
• Basic photo/video editing skills (Canva, CapCut, or similar)
• Self-motivated, creative, and comfortable working independently.

Preferred qualifications

• Proficiency in Adobe Photoshop, HTML, CSS, videography, photography, and graphic design.
• Experience in the home, lifestyle, or interior design industry.
• Knowledge of local SEO and Google Business Profile optimization.
• Comfort appearing on camera for reels or behind-the-scenes storytelling
• Strong editing skills with a keen eye for detail to ensure high-quality deliverables.

Why you’ll love it here
This is a chance to build the next chapter of a Houston brand with real personality. You’ll have creative freedom, measurable goals, and the opportunity to make a visible impact both online and in our showrooms. We are dedicated to fostering an environment where creativity thrives! Our team is passionate about innovation. We believe in supporting our employees' growth both personally and professionally.

Our benefits include:

• Opportunities for professional development and continuous learning.
• A vibrant workplace culture that values teamwork and creativity.
• A supportive environment that encourages work-life balance.

About us
Home Source Furniture is a Houston-based furniture brand known for its unique mix of vintage and modern design. We’re a local favorite for homeowners and designers who want furniture with character, craftsmanship, and story. As we grow our eCommerce presence and showroom traffic, we’re looking for a creative strategist who can build authentic connections, boost organic visibility, and turn followers into customers.

Job Types: Part-time, Contract

Pay: $20.00 - $40.00 per hour

Expected hours: No more than 30 per week

Education:

• Bachelor's (Preferred)

Ability to Commute:

• Houston, TX 77043 (Preferred)

Work Location: Hybrid remote in Houston, TX 77043