Performance Marketer (1 YEAR EXPERIENCE IN D2C)

Job Title: Performance Marketing Specialist – Fashion & Jewelry D2C Brands

Location: Remote
Experience Required: Minimum 1 year in performance marketing for Fashion / Jewelry / Accessories D2C brands

Key Responsibilities

• Plan, manage, and optimize paid media campaigns across Meta Ads, Google Ads, and other relevant platforms.
• Conduct A/B testing on creatives, audiences, and funnels to improve ROAS.
• Develop and execute performance marketing strategies tailored to D2C fashion & jewelry brands.
• Analyze campaign performance, prepare reports, and provide actionable insights.
• Collaborate with design and content teams to create engaging ad creatives.
• Monitor budgets, track KPIs, and ensure efficient ad spend utilization.
• Stay updated on industry trends, platform updates, and competitor strategies.

Requirements

• Minimum 1 year of experience in performance marketing for D2C fashion, jewelry, or accessories brands.
• Proven track record of achieving positive ROAS and reducing CAC.
• Strong understanding of Meta Ads, Google Ads, Analytics, and Pixel/CAPI tracking.
• Knowledge of Shopify or other D2C e-commerce platforms is a plus.
• Analytical mindset with ability to translate data into actionable strategies.
• Creative problem-solver with a passion for fashion & lifestyle brands.

Job Type: Full-time

Pay: ₹25,000.00 - ₹45,000.00 per month

Application Question(s):

• Have you run ads for D2c Brands?

Experience:

• D2c Brand Marketing: 1 year (Required)

Work Location: Remote