PPC & Google Ads Specialist

Job Description:

We’re looking for a Google Ads & PPC Specialist with 1–2 years of hands-on experience running paid campaigns across Google Ads and Meta Ads (Facebook & Instagram). You’ll be responsible for managing, optimizing, and reporting on campaigns that drive traffic, leads, and conversions.

Responsibilities:

• Plan, launch, and optimize paid campaigns on Google Ads and Meta Ads.
• Conduct keyword research, manage bids, and refine targeting to improve ROI.
• Track performance metrics (CTR, CPC, CPA, ROAS) and prepare regular reports.
• Collaborate with the marketing team on ad creatives and landing page improvements.
• Stay updated on PPC trends, tools, and best practices.

Requirements:

• 1–2 years of experience in Google Ads or Meta Ads campaign management.
• Google Ads / Analytics certification (preferred).
• Strong understanding of PPC, targeting, and conversion tracking.
• Analytical mindset with attention to detail.
• Experience with Amazon PPC is a plus.

Key Skills:

• Google Ads
• Meta Ads
• Amazon PPC (Preferred)
• Keyword Research
• Bidding Strategies
• Campaign Optimization
• Analytics & Reporting
• Conversion Tracking

Job Type: Full-time

Ability to commute/relocate:

• Islamabad: Reliably commute or planning to relocate before starting work (Required)

Location:

• Islamabad (Required)

Work Location: In person