Retail Sales Trainer

Damas Jewellery is the leading jeweller in the Middle East with its foundation dating back to 1907. Headquartered in Dubai, United Arab Emirates, it operates 150 stores across the GCC and employs more than 1200 people. Over 40 prestigious international brands are part of Damas Jewellery's varied portfolio alongside its own branded in-house collections, offering customers a wide range of designs suited to all occasions.

Principle Accountabilities

• Design, develop, and deliver comprehensive training programs for new and existing sales staff, focusing on jewellery product knowledge, sales techniques, customer engagement, and brand values.
• Conduct training sessions in both classroom and online, to ensure sales team members are equipped with the necessary skills to excel in their roles.
• Deliver in store training and in class coaching sessions to existing staff across the Kingdom.
• Collaborate with the management team to identify training needs, gaps in knowledge, and areas for improvement within the sales team.
• Stay up to date with the latest industry trends, market dynamics, and product offerings to provide accurate and relevant training content.
• Develop training materials, including presentations, training manuals, and interactive exercises, to support effective learning and retention.
• Implement assessment tools and evaluations to measure the effectiveness of training programs and identify areas for further improvement.
• Provide individual coaching and feedback to sales associates to help them improve their sales techniques, customer interactions, and product knowledge.
• Organize and lead role playing exercises, simulations, and on the job training sessions to reinforce learning outcomes.
• Collaborate with product managers, marketing teams, and other stakeholders to ensure alignment between training content and product strategies.
• Continuously evaluate and refine training methodologies to adapt to changing market trends and sales strategies.
• Monitor sales team performance post training, identify areas of ongoing development, and provide targeted support as needed.
• Assist in the onboarding process for new sales team members, ensuring a smooth transition into their roles.
• Maintain accurate records of training activities, attendance, and performance metrics.

Minimum Requirement Qualifications Education

• Graduate with specialization in HR/Training
• Additional certification in Training & Development/CRM is an advantage.
• HRD/GIA Certification is a plus

Experience

3-5 years of similar experience in large organizations, of which at least 1-2 years should have been in the retail sector.

Core Competencies / Skills

• Proficiency in MS Office
• Multitasking abilities
• Excellent command in English
• Creative thinking
• Strong communication and presentation skills, with the ability to engage and inspire learners at all levels
• Proficiency in creating training materials using various tools such as PowerPoint, video content, and e learning platforms
• Excellent interpersonal skills to establish rapport with sales team members and foster a positive learning environment
• Detail oriented with the ability to analyze training data and make data driven recommendations for improvement
• Strong organizational skills and the ability to manage multiple training initiatives simultaneously
• Flexibility to adapt training content and methods based on the unique needs of individual learners
• Professional demeanor, embodying the brand values and customer service standards of the company
• Willingness to travel to different retail locations as required
• Excellent knowledge of e learning techniques

Seniority level

• Associate

Employment type

• Full time

Job function

• Training

Industries

• Retail Luxury Goods and Jewelry