Sales & Marketing Associate

Overview
The Sales & Marketing Associate at Luonto Furniture serves as both a brand ambassador and a marketing operations specialist. This role blends in-person sales expertise with hands-on digital marketing execution. The associate will engage customers in the Charleston showroom, confidently educating them on Luonto’s sustainable furniture craftsmanship and product line, while also supporting online marketing initiatives including social media publishing, advertising, and content performance reporting. This position is responsible for managing dual-brand content distribution — ensuring that both local showroom and national brand campaigns are effectively executed across all social media channels.

Responsibilities

1. Showroom Sales & Brand Expertise

• Become a Luonto product expert, able to explain features, finishes, sustainability benefits, and customization options.
• Greet and assist customers, providing guided experiences that reflect Luonto’s design values.
• Capture customer inquiries and relay showroom feedback to marketing and service teams.

2. Social Media Management & Content Coordination

• Manage and execute dual-brand content distribution, ensuring that both national and local (Charleston showroom) marketing content is planned, scheduled, and published in alignment with brand standards.
• Collaborate with the marketing team to plan, create, and schedule engaging social media content (Instagram, Facebook, TikTok, YouTube Shorts, Pinterest) using Later.
• Support filming and production of both short-form and long-form video content for Luonto’s social media and YouTube channels.
• Assist with responding to social media comments and DMs using Facebook Business Manager, Metricool, and similar, ensuring timely, accurate, and on-brand communication.

3. Paid Media & Analytics Support

• Support setup and monitoring of paid advertising campaigns in Google Ads and Meta Business Manager, collaborating with digital marketing leadership to optimize performance.
• Contribute to Marketing Insight Reports, collecting and organizing data from tools like Google Analytics, YouTube Analytics, Meta Business Manager, and Pinterest Business Hub.

4. Content Performance & Continuous Improvement

• Monitor engagement and campaign metrics using Later and Meta analytics tools, helping refine posting schedules and creative approaches.
• Provide insights specific to local vs. national performance, helping the team identify opportunities to improve both showroom engagement and national reach.
• Report weekly performance summaries and provide input for ongoing strategy improvements.

Required Tools & Platforms

• Social Media Management: Later, Metricool
• Advertising Platforms: Google Ads, Meta Ads Manager
• Analytics & Reporting: Google Analytics, YouTube Analytics, Meta Business Manager, Pinterest Business Hub, Google Search Console
• Creative & Design Software: Adobe Premiere Pro, Final Cut Pro, Adobe Audition, Affinity Designer, Canva, DaVinci Resolve, or other browser-based video editing tools
• File Management: Shared Drive / Cloud-based collaboration tools

Must-Haves

• Strong understanding of digital marketing fundamentals (social media, advertising, analytics).
• Demonstrated design skills with proficiency in tools such as Adobe Creative Suite, Affinity Designer, Canva, or equivalent design platforms.
• Experience using Later, Meta Ads Manager, or similar tools for social media publishing.
• Familiarity with Google Workspace (Docs, Sheets, Drive).
• Excellent communication and customer engagement skills.
• Strong attention to detail and ability to maintain brand consistency across multiple audiences (local and national).
• Basic proficiency with video content creation or editing (e.g., DaVinci Resolve or browser-based editing tools).
• Ability to manage multiple tasks in a dynamic environment.

Nice-to-Haves

• Experience managing multi-location or dual-brand social media content.
• Experience using Social Scheduling Tools, Google Ads, and Meta Business Manager.
• Hands-on experience in retail showroom environments or furniture/interior design industries.
• Experience with analytics and reporting tools (Google Analytics, Meta Insights, etc.).
• Additional design or photo-editing ability (Adobe Photoshop, Illustrator, or similar).
• Understanding of SEO and content optimization for YouTube or web.
• Knowledge of paid media strategies (A/B testing, targeting, budgeting).

About You

• Passionate about design, sustainability, and storytelling.
• Confident, approachable, and service-minded.
• Self-motivated with a proactive approach to learning tools and improving processes.
• Collaborative team player comfortable bridging sales and marketing functions.
• Flexible mindset with the ability to adapt to both local showroom needs and national brand objectives.

What We Offer:

At Luonto Furniture, we are keen to foster a diverse team where individuals have the freedom to contribute across various spheres of the business. We offer a competitive hourly rate and a comprehensive benefits package available after a 90-day probationary period. Benefits include health insurance, dental and vision coverage, a 401K plan, and other perks that contribute to a rewarding work environment. If you are enthusiastic about joining a company with a rich history and a promising future, we would be delighted to review your application.

Application Deadline: 12/14/2025. Recruitment is ongoing; the position may be filled before the application deadline.

Pay: $45,000.00 - $52,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: In person