Search Engine Optimization Specialist

Topify.ai · San Francisco · Full-time · Hybrid/Onsite**

About Topify.ai

Topify.ai is building the world’s first AI Visibility OS , helping brands win across AI-native search engines (ChatGPT, Gemini, Perplexity, Claude, etc.).

We work with agencies, enterprises, and AI-native companies — backed by top-tier U.S. investors.

We operate fast, test aggressively, and love people who think like hackers and ship like builders.

Role Overview

We’re looking for an AI Search & SEO Specialist who blends:

• Traditional SEO fundamentals
• Black-hat + white-hat experimentation
• AI-native search optimization
• Technical curiosity & tool-building mindset
• Agency-style client communication skills

If you love running experiments, reverse-engineering ranking mechanics, talking to clients, and building tools to automate your ideas — this role is for you.

What You’ll Do

AI Search Optimization

• Design and execute optimization strategies across AI-native search engines.
• Analyze prompt-level visibility and ranking patterns across ChatGPT/Gemini/Perplexity.
• Build structured content that influences LLM retrieval and ranking.

SEO Strategy & Experimentation

• Run aggressive SEO/AI-search experiments (white hat + gray hat + black hat).
• Test high-velocity hypotheses and measure impact.
• Build repeatable frameworks for visibility, indexing, and content structuring.

Tooling & Automation

• Use and experiment with every possible AI tool to find advantages.
• Build small internal tools/scripts to automate workflows (Python/JS ideal).
• Work with engineering to integrate new findings into Topify’s product.

Client-Facing Work（Agency DNA）

• Act as the SEO/AI-search consultant for brands and agencies.
• Understand client goals, propose strategies, deliver insights.
• Present results clearly, build trust, and handle ongoing communication.

Cross-Functional Collaboration

• Partner with PM/Design/Eng to shape our GEO playbooks and ranking systems.
• Contribute to product improvements, keyword frameworks, visibility dashboards.

Requirements

Must-Have

• 2–6 years SEO experience（agency background strongly preferred）
• Hands-on experience with technical SEO, content optimization, and link strategies
• Familiarity with white-hat, gray-hat, black-hat practices
• High experimental energy — loves testing, measuring, iterating
• Strong client communication and service mindset
• Comfortable using AI tools daily（LLMs, automation tools, scraping tools）
• Tech-savvy; enjoys researching new software and building small scripts
• Fast learner, strong problem-solving ability

Nice-to-Have

• Computer science or engineering background
• Ability to code small internal tools（Python/JS/Scrapers/API scripts）
• Experience with visibility analytics platforms or MarTech stacks
• Prior AI search or LLM-based optimization experience（huge plus）
• Agency-side client-facing experience（huge plus）

Why Join Topify.ai

• Shape the rules of a brand-new field: GEO (Generative Engine Optimization)
• Work directly with founders; your experiments shape the product
• Zero bureaucracy, ultra-fast iteration culture
• High autonomy, high visibility, high impact
• Competitive salary + meaningful equity
• Opportunity to grow into Lead SEO / Head of AI Search