Search Engine Optimization Specialist

About the RoleWe’re looking for someone who thinks in numbers, experiments with intention, and solves problems with clarity, not chaos. If you love understanding how people behave on websites, how Google reacts to content, and how design influences conversions, you’ll fit right in.

Your Job: Improve rankings, improve conversions, and improve revenue. That’s it. No fluff work. No busywork. Just real outcomes.What You’ll DoSEO Responsibilities

• Perform keyword research with user-intent clarity (not random keyword dumping)
• Optimize landing pages, blogs, and collection/product pages (Shopify/WordPress experience preferred)
• Use GA4 + GSC + Looker Studio to understand what’s working and what’s not
• Technical SEO checks (crawl, indexation, CWV basics, schema, internal linking, etc.)
• Use AI-SEO tools smartly (not blindly)
• Analyse traffic drops, fluctuations, and opportunities

CRO Responsibilities

• Study user behavior from Clarity/Hotjar recordings
• Build hypotheses and simple A/B test ideas
• Identify friction points in purchase funnels
• Suggest UI/UX improvements across mobile and desktop.
• Improve add-to-cart → checkout → purchase journeys
• Analyze drop-offs and recommend optimizations

Job Type: Full-time

Pay: ₹25,000.00 - ₹40,000.00 per month

Benefits:

• Paid sick time
• Provident Fund

Work Location: In person