Seasonal: Digital Marketing Coordinator

We are seeking a results-driven Digital Marketing Coordinator to join our fast-paced event management company for our busy festival season from mid October- mid February. The ideal candidate will have a passion for event planning and promotion, a strong background in digital and traditional marketing, and a proven track record of creating successful marketing campaigns. This role will be responsible for developing and executing marketing strategies to increase brand awareness, drive ticket sales & guest footfall, and attract sponsors and partners.

Key Responsibilities

• Develop and implement comprehensive marketing strategies to promote events and increase attendance.
• Manage event website content including uploading photos, copy and other assets.
• Manage email marketing including uploading content and analysing trends in open rates and click through rates.
• Manage SEO and paid social media campaigns and ads.
• Collaborate with internal teams, vendors, and external partners to gather necessary content for website and other marketing initiatives.
• Analyze marketing data and track campaign performance to optimize strategies.
• Stay up to date with industry trends and best practices to keep marketing strategies innovative and effective.
• Handle multiple high intensity projects and event campaigns simultaneously, ensuring deadlines and goals are met efficiently.
• Manage digital marketing activities on-site at events.

Qualifications & Experience

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum 3 years of experience in marketing, preferably in the events, hospitality, or entertainment industry.
• Strong analytical skills with the ability to interpret marketing data and metrics.
• Ability to work evenings and weekend during event build-up, event days and break-down days.
• Excellent written and verbal communication skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Proficiency in marketing tools and platforms such as Google Analytics, SEO tools, CRM software, and social media management tools.
• Experience in partnership marketing and sponsorship development is a plus.

Why Join Us?

• Be part of a creative and fast-growing event company.
• Work on exciting and high-profile events.
• Collaborative and innovative work environment.
• Opportunities for professional growth and development.