Senior Copywriter

ABOUT BAD MARKETING:

We're a team of 170+ passionate leaders and creatives who have worked diligently to make BAD Marketing one of the largest and most robust Growth Marketing Agencies in the world. At the core of our philosophy is the belief that excellence stems from a united team working toward a common objective: to not only help our clients grow profitably but also to provide them with an experience they can't find anywhere else.

We specialize in info/coaching, local lead generation, e-commerce, and information marketing; catering to clients that span from auto and local shop owners, to online consumer product brands, and more. Our approach to success involves more than just Bold And Disruptive strategies. We invest in our team through extensive training, continuous support for growth and learning, and the cultivation of a happy and confident company culture. For us, finding fulfillment in your career is just as crucial as excelling in it.

ABOUT THIS POSITION:

As a Senior Copywriter in the info/coaching department at BAD Marketing, you will play a critical role in executing direct response copy for our info/coaching marketing clients. You'll be at the helm of a dynamic team, working collaboratively with top direct response marketers to deliver creative and high-converting copy for all of our client accounts.

RESPONSIBILITIES:

• Write compelling content for webinars, VSLs, emails, ads, funnels, and more.
• Work with strategists and media buyers to create compelling creative strategies for accounts spending $100k-$1M+ per month on ad spend.
• Collaborate with the team to surpass control copy with new headlines, leads, etc.
• Work with others to better understand project expectations, producing copy with the needs of the client or team in mind.
• Participate in brainstorming processes with the team.
• Conduct research to develop and support writing.
• Create and edit original copy that is accurate, well-researched, and meets client/company needs and deadlines.
• Communicate effectively with internal and external teams.

QUALIFICATIONS:

• A minimum of 3 years of copywriting experience in the info/coaching direct response space.
• Deep understanding of cold-traffic messaging.
• Strong analytical abilities with a focus on data-driven decision-making.
• Excellent communication and collaboration skills.

BENEFITS:

• Comprehensive health, dental, and vision insurance plans (US Residents Only)
• PTO
• Paid US Holidays
• Opportunities for professional development and advancement within the organization.
• A collaborative and innovative work environment with a focus on creativity and results.

ADDITIONAL:

• 9AM - 6PM EST
• Remote
• W2 (US Residents Only)

OUR CORE VALUES:

• BE BAD
• PLAY TO WIN
• EXTREME OWNERSHIP
• SOLUTIONS NOT PROBLEMS
• BEST IDEA WINS
• ALWAYS BE GROWING
• NOBODY IS BIGGER THAN THE TEAM