Senior Digital Marketer

Position Title: Senior Digital Marketer / Marketing Coordinator

Location: Onsite – Karachi

Job Type: Full-Time

Work Schedule: Monday to Friday (40 hours/week)

About Digital Auxilius

Digital Auxilius is a technology-driven organization specializing in digital transformation, clinical research solutions, and brand strategy. We are looking for a skilled Senior Digital Marketer / Marketing Coordinator who can take ownership of strategic marketing initiatives and lead execution across digital platforms.

Role Overview

The ideal candidate is proactive, detail-oriented, and experienced in managing multi-channel marketing campaigns. You will work closely with internal teams to strategically plan, coordinate, and optimize paid digital campaigns, email marketing workflows, and influencer collaborations. This is a hands-on role requiring both creative insight and analytical decision-making.

Key Responsibilities

• Coordinate and align marketing initiatives across departments to ensure message and brand consistency
• Plan, execute, and optimize paid advertising campaigns across:
• Facebook / Meta Ads
• Google Ads (Search, Display, Video)
• LinkedIn Ads
• Twitter (X) Ads
• Continuously monitor performance metrics; develop actionable recommendations to improve ROI and campaign effectiveness
• Stay updated on industry trends and propose new strategies to enhance brand reach and conversions
• Collaborate with the content and design teams to develop engaging ad creatives and messaging
• Assist in planning, executing, and reporting on email marketing campaigns
• Identify, evaluate, and coordinate with influencers and brand ambassadors for collaborative promotions
• Prepare monthly marketing performance dashboards for leadership review
  
  

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field
• Minimum 4 years of proven experience in digital marketing and campaign management
• Strong command of Facebook/Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, and X Ads
• Solid understanding of marketing funnels, audience segmentation, and remarketing strategies
• Analytical mindset with the ability to translate data into insights and strategic decisions
• Strong coordination, execution, and cross-team communication skills
• Proactive, self-driven, and able to manage multiple campaigns simultaneously
  
  

Preferred / Bonus Skills:

• Experience with email marketing tools (e.g., Mailchimp, GHL , Brevo, HubSpot, ActiveCampaign)
• Experience managing influencer collaborations
  
  

Perks & Benefits

• Market-competitive salary
• In-house lunch provided
• Project-based bonuses and portfolio-building opportunities
• Performance-based incentives & Employee of the Month rewards
• Fuel allowance
• Comprehensive medical insurance (self, spouse & children)
• EOBI coverage
• 5-day work week
  
  

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