Senior SEO Specialist (10am - 7pm)

Position: Senior SEO Specialist (AEO/GEO/SEO Expert)
Location: Garden Town, Lahore
Experience: 3+ years in SEO, with specialized expertise in AEO & GEO

Key Responsibilities:

• Develop and implement advanced SEO strategies for both traditional and AI-powered search environments.
• Optimize website content and structure for Answer Engine Optimization (AEO), targeting featured snippets and LLM-driven search results.
• Leverage Generative Engine Optimization (GEO) strategies to enhance content visibility in generative AI-driven platforms.
• Analyze search performance metrics and provide actionable insights for continuous improvement.
• Collaborate with content, marketing, and technical teams to ensure SEO best practices are implemented across all digital assets.
• Stay up-to-date with the latest trends in AI, LLMs, and search engine algorithms.
• Develop B2B-focused SEO campaigns that drive measurable results.

Required Skills:

• Deep understanding of SEO: On-page, off-page, technical SEO, and link-building strategies.
• Experience with Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).
• Practical knowledge of Large Language Models (LLMs) and their impact on search and content consumption.
• Proven success in B2B SEO strategy and execution.
• Strong analytical skills, with experience using SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, or equivalent.

Job Type: Full-time

Pay: Rs80,000.00 - Rs120,000.00 per month

Work Location: In person