SEO Executive

Position Title: Junior SEO Executive

Department: Marketing – SEO & Website Team

Reports To: SEO Manager

Location: Hyderabad, India

About the Role

At Autocracy Machinery, we provide the opportunity to learn, grow, and contribute to the digital visibility of our brand, products, and projects. As a Junior SEO Executive, you will work closely with the SEO Manager and Website Developer to support search engine optimization initiatives, improve website performance, and enhance online visibility. This role is ideal for someone with a strong foundation in SEO, digital marketing, and analytics, who is eager to apply their skills in a fast-paced industrial marketing environment.

Purpose

To optimize Autocracy Machinery’s digital presence, ensuring our websites, landing pages, and online content reach target audiences effectively. Your contributions will directly impact lead generation, digital engagement, and brand authority in B2B and government procurement markets.

The Work You’ll Do

In this role, you will:

• Assist the SEO Manager in planning, implementing, and monitoring SEO strategies for Autocracy Machinery’s websites and digital campaigns.
• Conduct keyword research, competitor analysis, and industry benchmarking to support content optimization and campaign planning.
• Optimize website pages, landing pages, product pages, and blog content for search engines, ensuring proper on-page SEO techniques.
• Support off-page SEO initiatives, including backlink research, outreach coordination, and directory listings.
• Monitor website performance metrics, including traffic, rankings, and conversions, and provide actionable recommendations.
• Collaborate with the Content Writer, Graphic Designer, and Marketing Manager to align SEO strategy with content creation and marketing campaigns.
• Assist in the creation of meta titles, meta descriptions, header tags, and image alt tags for website optimization.
• Help maintain SEO dashboards, track progress, and prepare regular performance reports for review by the SEO Manager.
• Stay up to date with SEO best practices, search engine algorithm updates, and emerging digital trends.
• Ensure all SEO initiatives comply with best practices, internal quality standards, and brand guidelines.
• Provide support for ad hoc digital marketing campaigns and website enhancements under the guidance of the SEO Manager.

Key Responsibilities

• Conduct keyword research and competitive analysis to identify opportunities for organic growth.
• Optimize website content, metadata, URLs, and images for search engines.
• Assist in technical SEO audits, identifying issues and coordinating fixes with the Website Developer.
• Track and report SEO performance metrics, traffic patterns, and campaign effectiveness.
• Collaborate with content, design, and marketing teams to ensure content is search-engine-friendly.
• Support link-building initiatives, guest posting, and digital PR campaigns.
• Assist in creating SEO-focused content strategies for blogs, landing pages, and product pages.
• Monitor algorithm updates, industry changes, and SEO tools to maintain competitive performance.
• Maintain organized records of SEO strategies, optimizations, and performance reports.
• Contribute ideas for improving website UX, structure, and navigation to enhance SEO outcomes.

Key Requirements

• 1-3 years of experience in SEO, digital marketing, or website optimization.
• Understanding of on-page and off-page SEO, technical SEO, and keyword research.
• Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz.
• Knowledge of HTML, CSS basics, and website CMS platforms is preferred.
• Ability to work collaboratively with cross-functional teams, including content, design, and marketing.
• Strong analytical skills to interpret SEO metrics and identify actionable insights.
• Detail-oriented, organized, and able to manage multiple tasks simultaneously.
• Good communication skills, both written and verbal, to coordinate with team members and stakeholders.
• Eagerness to learn, adapt, and stay updated on digital marketing and SEO trends.
• Bachelor’s degree in Marketing, Digital Marketing, Computer Science, or related field preferred.

The Team You will be part of the SEO & Website Team, reporting directly to the SEO Manager.

The team is responsible for driving digital visibility, optimizing website performance, supporting content strategy, and ensuring all online assets align with Autocracy Machinery’s marketing objectives.

Job Types: Full-time, Permanent

Pay: ₹300,000.00 - ₹500,000.00 per year

Benefits:

• Provident Fund

Work Location: In person