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Job Title: SEO Specialist
Location: Park Street, Kolkata

We are seeking a highly skilled SEO Specialist responsible for optimizing website performance, driving organic growth, and improving search visibility across multiple digital platforms. The ideal candidate should have strong technical SEO expertise, hands-on experience with leading analytics tools, and a deep understanding of keyword research and competitor analysis.

Key Responsibilities

  • Manage and analyze website performance using Google Analytics 4 and Google Search Console.
  • Execute on-page and technical SEO strategies across CMS platforms such as WordPress and Shopify.
  • Perform keyword research using tools such as Semrush, Screaming Frog, and other industry-standard keyword tools.
  • Conduct competitor analysis to identify growth opportunities, benchmark rankings, and uncover strategic insights.
  • Ensure proper implementation and optimization of robots.txt, XML sitemaps, and their inclusion/updates on the website for proper crawling and indexing.
  • Audit websites for technical issues, including crawl errors, broken links, duplicate content, and page-speed improvements.
  • Collaborate with content, design, and development teams to implement SEO best practices.

Must–Have Skills

  • Strong understanding of robots.txt, sitemap.xml, and technical SEO configurations.
  • Expertise in monitoring, measuring, and reporting SEO performance with analytics tools.
  • Experience with keyword research methodologies and SEO analysis frameworks.
  • Ability to interpret competitive landscapes and translate findings into actionable strategies.

Preferred Qualifications

  • Working knowledge of on-page, off-page, and technical SEO.
  • Familiarity with additional keyword tools such as Ahrefs or similar platforms.
  • Basic understanding of HTML, CSS, and site-structure optimization.

to apply call now at 9477722631

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

  • Paid sick time

Application Question(s):

  • Have you ever worked with foreign projects ?
  • Have you ever worked in wordpress or Shopify CMS ?

Experience:

  • SEO: 3 years (Preferred)

Work Location: In person

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