SEO Team Leader

Job Description: SEO Team Lead

Job Title: SEO Team Lead

Company: Markup Designs

Location: Noida, Uttar Pradesh (On-Site)

Reports to: SEO Manager

Experience: 4+ (Hands-on Technical Experience Mandatory)

Position Summary

Markup Designs is seeking a technically sharp and disciplined SEO Team Lead.

You will be the operational backbone of our SEO department. Your primary responsibility is to execute the strategies defined by the SEO Manager and ensure your team of Executives and Link Builders delivers high-quality results. You are expected to be the "Technical Expert" in the room-capable of diagnosing complex crawl errors, auditing backlink profiles, and guiding content writers on semantic SEO.

Key Responsibilities

1. Execution & Technical SEO (Hands-On)

• Technical Audits: Conduct weekly deep-dive audits using relevant tool. You personally fix or guide developers to fix critical issues like Canonicalization, Hreflang tags, and Core Web Vitals.

• On-Page Perfection: Review every landing page optimization done by your team. Ensure Title Tags, Meta Descriptions, and Heading structures align with the target keyword intent.

• Keyword Strategy: Execute the keyword research plan. Move beyond "high volume" keywords to find "high intent" transactional keywords that drive leads for our IT/B2B/B2C clients.

2. Team Supervision & Quality Control

• Daily Task Management: Assign daily targets to SEO Executives (On-Page) and Off-Page specialists (Link Building). Ensure no one is sitting idle.

• Link Quality Check: Strictly monitor the quality of backlinks built by the team. You are responsible for rejecting spammy, low-DA, or irrelevant links before they are indexed.

• Content Briefs: Create detailed content outlines for writers (including LSI keywords, word count, and structure) to ensure every blog ranks.

3. Performance Tracking & Reporting

• Analytics Monitoring: Check Google Analytics 4 (GA4) and Search Console daily. Identify traffic drops immediately and implement "Hot Fixes."

• Reporting: Compile the raw data for the Monthly Client Reports. Ensure the numbers are accurate before they reach the SEO Manager.

• Competitor Analysis: Keep a hawk-eye on competitor movements. If a competitor outranks us, you find out why and fix it.

4. Training & Process

• SOP Enforcement: Ensure the team follows the agency’s SEO checklists.

• Upskilling: Teach junior executives how to use advanced tools (Ahrefs, Semrush, etc) and keep them updated on algorithm changes.

Key Performance Indicators (KPIs)

1. Keyword Ranking Improvement

2. Technical Health Score

3. Team Output

4. Backlink Quality

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹60,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Experience:

• google ads, Paid ads , google Analytics: 8 years (Preferred)
• On page and Off Page SEO: 8 years (Preferred)

Work Location: In person