Social and Community Manager

We are presently seeking to hire a highly qualified Social and Community Manager is responsible for building, growing, and nurturing a vibrant and positive community around the brand across all relevant social media platforms and dedicated online/offline channels. This role involves active engagement, content moderation, reputation management, and converting community insights into actionable strategies for marketing, product, and customer service teams.

Roles and Responsibilities

I. Community Engagement and Moderation

• Build and maintain strong, positive relationships with community members, customers, and key influencers/advocates.
• Monitor social media channels, forums, and online groups, responding to comments, inquiries, and feedback in a timely, professional, and brand-aligned manner.
• Moderate user-generated content, enforce community guidelines, and ensure a safe, respectful, and inclusive environment for all members.
• Anticipate and address potential conflicts or negative trends within the community to protect brand reputation (social listening).
• Act as the internal voice of the community, relaying perspectives, challenges, and successes to the broader organization.

II. Strategy and Content Development

• Develop and execute comprehensive community engagement strategies that align with overall marketing goals (e.g., brand awareness, loyalty, retention).
• Collaborate with marketing teams to create, curate, and distribute relevant, high-quality, and engaging content (posts, discussions, live events, webinars) across platforms.
• Plan and execute social media communication campaigns and community initiatives to drive interaction and growth.
• Plan, promote, and manage both virtual and/or in-person community events and meetups to foster a stronger sense of belonging.

III. Reporting and Cross-Functional Collaboration

• Track, analyze, and report on key community engagement metrics (e.g., sentiment, growth, activity levels, reach) to evaluate the health and effectiveness of programs.
• Gather and synthesize community feedback to provide actionable insights that inform product development, customer service improvements, and marketing strategies.
• Work closely with cross-functional teams-including Marketing, PR, Customer Support, and Product-to ensure consistent messaging and collaborative support for community needs.
• Stay up-to-date on industry trends, best practices, and new digital platforms to continuously enhance community strategies.