Social Media and Marketing Manager

Job Overview
We are seeking a dynamic and creative Social Media Manager to lead our digital presence across various platforms. The ideal candidate will develop and execute innovative social media strategies to enhance my online presence. This role requires a strong understanding of digital marketing, content creation, and analytics, with the ability to manage multiple campaigns simultaneously, including paid advertisements.

Responsibilities

• Develop and implement comprehensive social media strategies aligned with company goals.
• Create, curate, and manage engaging content across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Utilize tools like Hootsuite and Buffer for scheduling and monitoring posts.
• Conduct social listening to monitor brand reputation and industry trends.
• Design visually appealing graphics and videos using Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite, and video editing software.
• Manage social media advertising campaigns including Facebook Advertising to maximize reach and engagement.
• Conduct keyword research to optimize content for SEO and enhance visibility.
• Engage with followers through relationship management techniques to foster community loyalty.
• Collaborate on branding initiatives and ensure consistent messaging across all channels.
• Monitor industry trends in digital marketing, e-commerce, and social media marketing to keep strategies current.
• Proofread all content for accuracy, clarity, and brand consistency before publishing.

Skills

• Proficiency in Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite for graphic design and visual content creation.
• Experience with social media management tools such as Hootsuite and Buffer.
• Strong knowledge of SEO best practices, keyword research, and web analytics including Google Analytics.
• Skilled in social listening techniques to track brand mentions and industry conversations.
• Expertise in Facebook Advertising, digital marketing strategies, and social media marketing campaigns.
• Ability to create compelling content including photography and video editing for diverse platforms.
• Excellent proofreading skills with attention to detail.
• Strong relationship management skills to engage with followers and influencers effectively.
• Knowledge of branding principles and experience in e-commerce integration is a plus. Join our team as a Social Media Manager to craft innovative campaigns that elevate our brand presence while utilizing your creative talents across multiple digital channels!

Job Type: Full-time

Pay: $60,000.00 - $80,000.00 per year

Benefits:

• Flexible schedule

Work Location: In person