Social Media Content & Brand Creative

Location:  On-site, MM Alam Road, Lahore

Company:  Gohata Global

Experience Required:  Minimum 1 year

About the role

We are looking for a  creative, detail-oriented, and camera-confident individual  to join our team as Social Media Content & Brand Creative . In this role, you will be responsible for creating visually engaging content, maintaining our social media presence, and helping shape the look and feel of our brand across all digital platforms.

If you have a strong sense of aesthetics, love creating content, and enjoy being both  behind and in front of the camera , this role is perfect for you.

Content Creation

• Plan, shoot, and edit high-quality photos, reels, TikToks, and short-form videos.
• Appear on-camera for brand videos, trends, and storytelling content.
• Create engaging visual assets aligned with brand identity.
• Collaborate with our videographer and editor to plan shoots, refine concepts, and ensure the final content matches brand aesthetics.

Social Media Management

• Maintain and update all social media platforms (Instagram, TikTok, Facebook, YouTube, etc.).
• Schedule posts consistently and ensure timely content delivery.
• Monitor trends, hashtags, and platform updates to keep content relevant and fresh.

Brand Aesthetic & Creative Direction

• Ensure visual consistency across all digital touchpoints.
• Contribute ideas for campaigns, brand storytelling, and creative visual concepts.
• Collaborate with the team to develop new content formats and branding strategies.

Engagement & Growth

• Assist with responding to comments, DMs, and community engagement.
• Track social media performance and recommend improvements.
• Identify opportunities to improve audience reach and engagement.

Requirements

• Minimum 1 year of experience  in content creation, social media, digital marketing, or a similar creative role.
• Strong sense of  visual aesthetics , composition, and brand identity.
• Comfortable appearing on camera and creating personality-driven content.
• Understanding of social media trends, analytics, and platform best practices.
• Excellent communication skills and attention to detail.

What we offer

• A creative and supportive work environment.
• Flexible working hours (if applicable).
• Competitive salary based on experience and portfolio.
• Freedom to pitch ideas and experiment with new content styles.
• Exclusive opportunity to engage with worldwide university representatives and expand your professional network.